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Microsoft Copilot vs ChatGPT: Which one is best for you?

Which AI chatbot should you use? We pit two of the best options in this head-to-head comparison
January 23, 2024

Natural language chatbots like ChatGPT and Microsoft Copilot have become the latest focal point of the tech industry. You’ve probably already heard about how these forms of AI can write essays, poems, and even computer code. Beyond that, these tools can also simplify complex topics and summarize entire novels. But even though both look similar on the surface, the quality of responses actually differs depending on which service you use. So in this article, let’s take a look at the differences separating ChatGPT vs Microsoft Copilot or Bing Chat and answer one simple question: which chatbot should you use?

Editor’s note: Microsoft rebranded its Bing Chat chatbot to Copilot in late 2023. We have updated the following text to reflect this change.


If you’re in a hurry, here’s a quick summary of how ChatGPT differs vs Copilot or Bing Chat:

  • Both ChatGPT and Microsoft Copilot rely on a large language model known as GPT. However, Microsoft lets free users access a more advanced model called GPT-4, which gives Copilot the upper hand.
  • Using Bing Image Creator, you can generate images in addition to text.
  • Copilot can access web results and up-to-date information through Bing, Microsoft's in-house search engine. ChatGPT, meanwhile, requires a $20 monthly subscription to search the internet for post-2022 information.
  • You can optionally subscribe to ChatGPT Plus for priority access and other benefits over the free tier. Similarly, Microsoft has launched Copilot Pro for faster responses and consistent access to the chatbot.
  • Bing and Copilot are free to use, but Microsoft relies on ad revenue so you may see sponsored results from time to time.
  • Microsoft Copilot offers three Chat modes, while the free version of ChatGPT does not have any conversational tone options to choose from.
  • ChatGPT may offer longer creative responses. However, the free version cannot fact-check its responses with external sources. 

ChatGPT vs. Copilot: A quick comparison

Here’s a table that summarizes the differences between ChatGPT and Copilot.

ChatGPTMicrosoft Copilot
Language model
Microsoft Copilot
Information accuracy
Does not know about events after January 2022. However, paid version can access the internet.
Microsoft Copilot
Can read the internet for up-to-date information, no additional payment required.
Platforms & availability
Web and mobile apps
Microsoft Copilot
Web, mobile apps, Edge browser, other Microsoft services
Chat modes
Microsoft Copilot
Creative, Balanced, Precise
Response length
Longer, creative responses
Microsoft Copilot
Shorter, informational responses
AI image generation
Available (paid access only)
Microsoft Copilot
Bing Image Creator
Free, with $20 subscription to unlock GPT-4 and ChatGPT Plugins
Microsoft Copilot
Free, with ocassional ads. Optional $20 subscription for guaranteed GPT-4 replies.

The bottom line is that both chatbots have pros and cons, but ChatGPT’s factual accuracy and creative skills fall slightly behind Copilot. That said, you can bring ChatGPT up to the same level if you spring for a paid subscription and switch to the latest GPT-4 language model.

Before moving on, it’s worth noting that the Copilot chatbot is not the same thing as Copilot for Microsoft 365. The latter is more similar to an AI assistant that’s built into Microsoft’s office suite of apps, including Word, Excel, and Teams. Copilot for Microsoft 365 also requires a monthly subscription, while the chatbot version of Copilot has a generous free tier.

What can you do with Copilot and ChatGPT?

Stock photo of Bing logo with monitor next to it 3
Edgar Cervantes / Android Authority

ChatGPT and Microsoft Copilot fall under the category of generative AI, which means they have the ability to generate brand-new text that has never been written before. Naturally, this kind of AI is only useful if it can provide accurate information, so how does it work?

In a nutshell, both rely on a large language model developed by San Francisco-based startup OpenAI. ChatGPT’s underlying model, named GPT-3.5, has been trained on billions of text samples gathered from across the internet. However, Copilot uses the more advanced GPT-4 language model during periods of low demand. You can also access GPT-4 via ChatGPT Plus, but you’ll have to pay $20 per month for that privilege.

At the end of the day, both chatbots generate text that reads like it was written by a human. We’ll go through some examples in the next section.

Both ChatGPT and Microsoft Copilot can generate human-like text on a variety of topics.

Microsoft Copilot also goes one step further as it can search the internet for information in real-time, thanks to its origins as Bing Chat. Admittedly, this is a double-edged sword since any misinformation it stumbles upon can introduce bias into the response. However, in most cases, the chatbot also cites its sources at the bottom of each response and a way to search further via the Bing search engine. This allows you to easily verify the output’s accuracy by simply clicking on one of the citations. ChatGPT can also browse the internet these days, but the feature is locked behind a $20 monthly subscription. More on ChatGPT Plus later.

On that note, it’s important to not completely trust either chatbot as both ChatGPT and Copilot are susceptible to “hallucinating”. That’s when a chatbot makes up a response that sounds convincing but has no basis in reality.

ChatGPT vs Microsoft Copilot with Bing: Accuracy and knowledge

If you’re looking for information on a technical subject or recent event, Copilot will almost always deliver a higher-quality response as it can search the internet with Bing. But if you’re simply after historical knowledge, ChatGPT will do reasonably as well since it has some knowledge of events prior to 2021.

For example, you can use Copilot while shopping to compare the pros and cons of newly-released products or to prepare a personalized itinerary for your next vacation. Both of these tasks require a fair amount of web-based research, which will take you far longer to do manually.

On the other hand, ChatGPT fares better when it comes to creative prompts as it’s tailored for conversation. While you could ask Microsoft Copilot or Bing Chat to write a poem, story, or essay, you’ll find that it’s extremely fact-driven and that may come at the expense of creativity.

Copilot lets you choose from three modes, namely Creative, Balanced, and Precise. The Creative mode comes the closest to ChatGPT’s default behavior in my experience and as you can see in the screenshot above. Even so, ChatGPT tends to provide longer responses which some may actually prefer.

Bing Image Creator on a phone showing one image of a blue AI creature with orange eyes in front of a display with zeros and ones
Rita El Khoury / Android Authority

Finally, Bing offers one of the best free AI image generators currently available via Microsoft Copilot. Simply enter a text prompt as pictured above and it will generate a few choices to choose from. OpenAI does offer DALL-E for the same purpose but you’ll need to spring for ChatGPT’s Plus subscription to use it.

ChatGPT vs Copilot & Bing: How and where to use them?

copilot microsoft

ChatGPT launched in late 2022 as a website-based chatbot. That open access continues to this day but that may change once OpenAI gathers enough data and the project exits the research preview phase.

Microsoft has followed the same free-to-use strategy with Copilot and Bing. The only condition is that you’ll need to use Microsoft’s Edge web browser to access the chatbot. If you use other browsers like Google Chrome, you’ll be limited to five replies per conversation. Not ideal.

You can use both ChatGPT and Bing Chat for free.

You can also use Copilot on many more platforms. Microsoft has brought its chatbot to a mobile app, Swiftkey keyboard, Skype group chats, and even wants to put a new dedicated Copilot key on Windows 11 laptops. In that sense, Copilot or Bing Chat even rivals Google’s Bard chatbot in terms of availability and versatility. Having said that, ChatGPT has started to catch up too in this area with an official app now available for Android and iOS smartphones.

ChatGPT vs Copilot: Limitations and pricing

ChatGPT Plus subscription stock photo
Edgar Cervantes / Android Authority

OpenAI imposes very few restrictions on ChatGPT’s usage, even if you don’t pay for it. You may run into some errors if you send off too many messages within a few minutes, but that’s meant to combat abuse. You can also have relatively longer conversations with the chatbot — no per-conversation limits to speak of.

That said, you have the option of paying for a $20 monthly ChatGPT Plus subscription. Doing so grants you a few benefits: priority access to the service, faster response times, and early access to new features like ChatGPT plugins and the custom GPT store. Paid accounts also get higher-quality responses, thanks to a new GPT-4 mode that should perform about as well as Bing Chat.

Unlike Bing, ChatGPT doesn't have per-conversation limits.

Meanwhile, Bing can understand most major languages including French, German, and Japanese. However, it does have a few other limitations. For one, you can only have 300 conversations with it in a single day. But more importantly, each thread is limited to 30 replies, so long back-and-forth conversations may not always be possible. Having said that, it’s worth noting that Microsoft has reduced these restrictions over time. The company also says that most people find what they’re looking for within five replies or fewer.

ChatGPT will also respond in other languages, but the underlying GPT-3.5 model was primarily trained on English samples and text. Approximately 92% of ChatGPT’s training data involved English. Responses in other languages will also use up more tokens and you will run into ChatGPT’s character limit sooner.

With Bing Chat, you cannot pay for higher limits or better responses because it’s funded by advertising instead. According to a Microsoft announcement post, you may see ads show up embedded inside chat responses. For example, asking for clothing recommendations may result in Bing showing you suggestions from local retailers. Likewise, publishers can pay Microsoft to appear in relevant responses, as pictured below.

What about ChatGPT Plus?

I’ve spoken at length about ChatGPT’s free version so far, but what if you opt to pay for the Plus tier? That changes things quite a bit. The $20 per month subscription opens up access to the more advanced GPT-4 language model in ChatGPT.

In my time using Bing Chat, I found that its responses almost always fared better than the free version of ChatGPT. The difference is particularly noticeable in areas like logical reasoning and creative tasks like essay writing or programming.

ChatGPT Plus unlocks access to GPT-4, which gives you much better responses.

So why should you pay for ChatGPT Plus vs just using Copilot for free? If you value ChatGPT’s creative and wordy output but want higher-quality responses, it might be worth the $20 per month. After all, it’s a small price to pay if the chatbot helps make your life easier.

Moreover, the subscription also unlocks access to ChatGPT plugins, which enable the chatbot to perform many more tasks. For example, the Wolfram plugin allows the chatbot to solve complex math problems and answer scientific questions more truthfully.


No, Bing AI uses a more advanced model codenamed Promethus that has more capabilities than ChatGPT. It can also search the internet, which you cannot do with ChatGPT.

Yes, Bing Chat is better than the free version of ChatGPT because it uses the more advanced GPT-4 language model.

ChatGPT was created by OpenAI, a San Francisco-based startup. The same model also powers Microsoft’s Bing Chat.

No, ChatGPT and Bing Chat are both free to use.

Yes, you can access Bing Chat using Google’s Chrome web browser but you will lose out on some features like chat history. Each conversation is also limited to 5 replies instead of 30.