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The Moto Watch 100 could be the next Motorola-flavored smartwatch

It's been a hot minute since the last Moto-branded smartwatch arrived.
By
October 25, 2021
Moto 360 2019 review weather
TL;DR
  • A new Motorola-branded smartwatch could soon make its debut.
  • Dubbed the Moto Watch 100, it will pack an “entry-level” price.
  • Other specs may include a heart rate sensor, 355mAh battery, and a 5 ATM rating.

It’s been a few long months since the last Motorola-branded smartwatch made its debut. But according to a new report, a new model bearing the Moto Watch 100 name is in the works.

Per a press release published by CE Brands (spotted by 9to5Google), the Moto Watch 100 will pack an “entry-level” price but will be an “affordable premium-feeling smartwatch.”

The firm didn’t shed any light on the smartwatch’s specs, but a slide deck spotted by 9to5Google points to a watch bearing the model number MOSWZ100. It packs a 5 ATM water resistance rating, a heart rate sensor, GPS, and an aluminum case. Its corresponding FCC listing hints at a 355mAh battery and Bluetooth 5.2 support, too. That’s a fairly standard loadout for the current crop of mid-range smartwatches.

If you’re wondering why Motorola isn’t behind the press release, it’s a little complicated. After 2016, when Motorola canned its smartwatch program, Canadian firm eBuyNow grabbed the licensing rights to distribute smartwatches with the Motorola moniker. Since then, eBuyNow was acquired by CE Brands, which now holds the rights until 2025.

Notably, the Moto 360 (2019) was the last device from eBuyNow to sport the Motorola badge. It was a solid effort, too, with our Jimmy Westenberg calling it “one of the better Wear OS watches” to launch that year. There’s no word if the Moto Watch 100 will also run Google’s wearable OS.

So when can we expect the Moto Watch 100? CE Brands expects mass production to kick off in November 2021, suggesting that its storefront arrival might not be too far away.