Now that smartphone specs have started to plateau, OEMs are finding themselves tinkering with the finer points of their products. Case in point, with this year’s Droid Turbo 2, Motorola has made it a proper priority to supplement the screen from smashes. Billed as a “ShatterShield” display, the company’s first advertisement for the new product shows viewers exactly why the new buzzword is sure to tickle your fancy.
The advertisement begins with a statistic that “1 in 3 phones suffer from screen crack” thus setting the tone for what you are about to watch. As we mentioned in our official announcement post, the 5.4-inch QHD display has screen technology with some fascinating features. In fact, it consists of five different layers:
- Rigid aluminum core
- AMOLED flexible display (can absorb shock and bend rather than break)
- Dual Touch layer (so if one breaks, it will still work)
- Interior lens
- Exterior lens
Motorola wants potential customers to know it stands by this seemingly un-smashable screen by providing an impressive four year warranty on screen-related issues.
The Droid Turbo 2 is, in many ways, a mash-up between the Moto X Style (Pure Edition) and the Moto X Play. We’ve already gone hands-on with the device, and you can check out our first impressions by following this link. What are your thoughts on the awe-inspiring advertisement? Has the company came up with some truly terrific technology, or do you still think there will be some users who report cracked screens?