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What do Danny Glover, action movies and the Galaxy S7 Edge all have in common?

Samsung continues its clever marketing campaign for the Galaxy S7 Edge, this time calling on Danny Glover to help prove a timely point.

Published onJune 20, 2016

Galaxy S7 Edge Time commercial Danny Glover

Samsung has been doing some great things with its advertising for the Galaxy S7 and S7 Edge. Equal parts informative, funny and celebrity-filled, each new Galaxy S7 ad is a must-watch (and that’s not something you can say about most smartphone commercials). That tradition continues with a new Galaxy S7 Edge spot featuring Danny Glover and the most valuable thing we have: time.

The secret to Samsung's success: marketing exec speaks out

The ad is all about the various ways in which there’s never enough of it: from dinosaurs to toilet lines to action movies, running out of time is our worst fear. So, Samsung asks, if time is the most valuable thing we have, why would we spend any more of it than we have to charging our phone?

It’s a good point and one that hopefully doesn’t get lost amongst the funny clips in the ad. The Galaxy S7 Edge not only packs Samsung’s longest lasting battery, but it also features fast charging and fast wireless charging with the optional fast charging wireless pad. Fortunately, Glover knows this and manages to escape an exploding taco truck just in the nick of…time.

It may not be Glover’s best work but it might just be Samsung’s.

What’s your favorite Galaxy S7 ad so far? Do you use fast charging?

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