According to leaker Ice Universe on X, the post was quickly taken down — but not before it was spotted and shared elsewhere. It’s unclear how the blunder happened, but it likely came down to someone on the social team uploading the wrong content. Needless to say, it wasn’t a good look for Apple.
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Apple accidentally helps promote Samsung’s new foldable (Update: Apple vindicated)
It has since become apparent that it was Weibo at fault, rather than Apple.
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July 31, 2025
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C. Scott Brown / Android Authority
TL;DR
- The Apple support account appeared to post a Galaxy Z Flip 7 promo video on Weibo.
- The post was quickly deleted, but not before it was spotted and shared by others.
- It has since become apparent that the error was caused by Weibo’s servers, rather than an Apple employee’s mistake.
Update: July 31, 2025 (5:10 PM ET): It looks like Apple may not have hit the wrong upload button after all. A Chinese tech blogger says the incident was due to a Weibo client-side bug that mismatched video and text, making it look like Apple Support had shared a Galaxy Z Flip 7 promo.
Apple’s own backend reportedly shows no edited or deleted posts, and the company stated, “Apple Support has only posted Apple content. We are working with Weibo to understand how this happened.” It did seem like quite a catastrophic blunder, and it makes sense that there’s an innocent explanation.
Original article: July 30, 2025 (12:50 PM ET): You don’t expect to see Apple promoting Samsung’s latest phone from its official accounts, but that’s apparently what happened on Chinese social media. In a moment that would make any brand manager cringe, the official Apple Support Weibo account accidentally shared a promotional video for the Galaxy Z Flip 7.
It’s all the more unfortunate given that Apple’s long-rumored foldable iPhone still appears to be more than a year away. The so-called iPhone Fold is expected to launch in the second half of 2026, with leaks pointing to a 7.8-inch inner display and a compact 5.5-inch cover screen, which would be significantly smaller than what Samsung offers on the Galaxy Z Fold 7.
The Galaxy Z Flip 7 was launched earlier this month. It sports a 6.9-inch main screen, a 4.1-inch cover display, and Samsung’s new Exynos 2500 processor. The phone also brings design refinements, AI-powered features, and longer battery life, all while maintaining its predecessor’s $1,099 starting price.
Samsung Galaxy Z Flip 7
MSRP: $1,099.00
Samsung's best flip phone for 2025.
The Galaxy Z Flip 7 offers some of Samsung's most impressive flip phone hardware ever, featuring a 4.1-inch edge-to-edge cover screen and a thickness of just 13.7mm when closed. It also has a larger 6.9-inch inner display, good general performance, and seven years of Android updates.
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