Kantar Worldpanel, a consumer panel research company, has released some interesting data regarding smartphone sales around the world. Categorized into Android, iOS, and Windows, you can click a specific country to see the market share of each operating system in that country in an interactive map. Well, according to the company’s data, in the months of September, October, and November of 2016, Android smartphone sales went up in China compared to the same period in 2015 but decreased in the US.
Let’s start with China, shall we? After all, China – along with India and the US – is considered one of the biggest and the most lucrative smartphone markets in the world. And the good news for all the Android fans out there is that Android smartphone sales have increased by 7.2 percent compared to the autumn of 2015. Android sales accounted for 79.9% of all smartphone sales in China during the three month period last year, compared to 19.9 percent from Apple. The growth of Google’s OS makes sense given the strong presence of local manufacturers like Xiaomi and Huawei. These devices offer premium specs at an affordable price, perfectly catered to the local needs, something that other companies like Apple and Samsung are struggling to do.
Android sales accounted for 79.9% of all smartphone sales in China during the three month period last year, compared to 19.9 percent from Apple.
On the other hand, the US saw a decline in Android smartphone sales: sitting at 55.3 percent for the same three month period, that is actually a 5.1 percent decrease from the 2015 figure. Although Samsung’s Galaxy S7 duo had the largest Android share, the top three devices in the US were all iPhones. Now, this isn’t particularly surprising given that this year, Samsung had to recall its annual Note device. What normally happens is that Samsung’s H2 unveiling of the Note series is enough to recapture the momentum lost after a long period since its H1 unveiling of the S series. Alas, we will have to wait until August/September for the Galaxy Note 8.
What normally happens is that Samsung’s H2 unveiling of the Note series is enough to recapture the momentum lost after a long period since its H1 unveiling of the S series.
Bottom line: Android is doing extremely well, considering the absence of one of the biggest and the most popular devices, the Galaxy Note 7. With the flagship unveiling season approaching, we should see some significant changes in these numbers as usual.
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