Update, January 24, 2020 (05:35AM ET): Poco’s new smartphone will launch in February. The company tweeted out the information and also confirmed the same to wire agency PTI in India.
— POCO India (@IndiaPOCO) January 24, 2020
“We will launch our new phone next month. We will start online and then progress to additional channels,” Poco India’s GM, C Manmohan told PTI in an interview.
Furthermore, the Poco executive also revealed that the company plans to launch multiple phones in 2020.
Original article, January 23, 2020 (12:50AM ET): Xiaomi-backed Poco recently spun off into an independent company. At the time, it was unclear how Poco would operate without Xiaomi and the kind of devices it’ll launch as a standalone entity.
When is the next Poco phone coming?
Manmohan has confirmed that Poco’s next smartphone will launch as early as this quarter. That means we can expect a successor to the Poco F1 by March this year. The company has already started teasing a Season 2 for Poco, hinting at the imminent launch of the new device.
As per Manmohan, the brand will stick to its core philosophy of offering a value-for-money proposition. He reportedly said that the next Poco phone will feature a “top-end SoC” and a “large amount of RAM”.
What about the phone’s software?
The upcoming Poco phone and its successors will continue to use MIUI for Poco. “Some of my Poco fans say that it is much more stock Android-ish,” Manmohan told Gadgets 360.
“So essentially, we are kind of, leveraging that and with our Poco fans feedback and the community feedback, we’ll work towards making it much more better and better,” he added.
Will Poco share resources with Xiaomi?
The Poco India GM confirmed that the company will use some of Xiaomi’s resources for the time being.
Speaking to HT he said that the Poco would leverage Xiaomi’s supply chain and after sales resources. It will pay for Xiaomi’s services and have its own sales, marketing, and product teams.
He also admitted that Poco will compete with Mi and Redmi in the market. However, the company is yet to decide the price segment in which it’ll operate.
What about launching Poco phones globally?
Poco’s comeback plans are currently limited to India. Gadgets 360 reports, “It doesn’t have any relation with the global operations of the brand Poco that is named Pocophone.”
According to Manmohan, Poco’s global launch plans are still undecided. He said, “It might take some more time for us to kind of validate that.”
What are your thoughts on Poco’s comeback strategy? Do you think it can recreate the success of the Poco F1? Do you have a wish list for the next Poco smartphone? Let us know your thoughts in the comments section below.