LG and Google have worked together closely a number of times so far. The South Korean company manufactured a few smartphones for the online search giant including the Nexus 5 and Nexus 5X.
It now looks like the two companies will soon be joining forces again, but this time in a different area. According to a report by Etnews, LG will try to boost sales of its Smart Home appliances in North America with a little help from Google. Those who purchase a product from the company’s smart series like an air conditioner or a washing machine, among others, will get a free Google Home with their purchase. The promotion is said to kick off sometime this month and will end on October 9.
As you may know, Google Home is a voice-controlled speaker that can do all sorts of things. In addition to playing the music you want, telling you all about the weather, and answering any weird questions you might have, it also serves as a hub for all the smart home gadgets you own. What this means is that you can control these devices via the speaker with various voice commands. You can, for example, just say, “OK Google, turn on the air purifier”, as opposed to actually getting up and turning it on manually.
The partnership between LG and Google is sort of a win-win situation. It will allow LG to make its products more appealing to customers and increase sales in the process, while Google will be able to get its Assistant-powered device in front of more people and maybe even get closer to Amazon and its Alexa speakers when it comes to the number of users and market share.
The promotion hasn’t been confirmed by either of the two companies yet, so there’s no guarantee that it will actually go live. If it does, LG or Google will likely share more details on this topic very soon.