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HUAWEI ships 10 million P8 Lite handsets globally, sees record-breaking sales in January
Huawei announced that it has shipped over 10 million units of the P8 Lite handset, a milestone that they have achieved only 9 months after the handset’s launch in Europe last year. That’s not all, HUAWEI says that their P8 series smartphones have reached a cumulative 16 million people across the globe, which is indicative of its sales figure and not the number of handsets shipped. Note that shipping a handset does not equal to it being sold.
A quick recap of the HUAWEI P8 Lite spec sheet: this handset comes with a 5.0-inch HD (1280 x 720 pixels) IPS LCD display, protected by Gorilla Glass 3. Under the hood lies HUAWEI’s in-house HiSilicon Kirin 620 chipset, which comprises of an octa-core 1.2 GHz Cortex A53 cluster. The chipset is paired with ARM’s Mali-450 GPU in quad-core configuration.
The P8 Lite sports 2 GB of RAM, 16GB of expandable storage (occupies the second SIM slot), 13MP rear and 5MP front cameras, and a 2,200 mAh non-removable battery. Android 5.0.2 Lollipop runs the show, albeit a heavily skinned version of it dubbed Emotion 3.1 UI, once again an in-house product from HUAWEI.
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Consumers might not get the whole buzz surrounding the P8 Lite handset; what’s so special about this mid-range handset? HUAWEI doesn’t see it that way, especially since the P8 Lite is their first handset to achieve better sales in international markets than in China.
One of the most interesting numbers that you can extract from HUAWEI’s PR is its record-breaking sales in January. The Chinese company shipped a cool 12 million smartphones in January 2016. And get this, year-on-year growth is 93%, i.e. HUAWEI sold 93% more smartphones last month than it did in January 2015. January also marked the fourth consecutive month in which the company sold over 10 million handsets.
Overall, HUAWEI had a top-notch year, having shipped 108 million smartphones in 2015. That’s a 44% year-on-year growth, helping the brand retain its position as the world’s third-largest phone maker. It also propelled the company to become the largest Chinese smartphone maker, beating Lenovo and Xiaomi to it, and become the first Chinese smartphone maker to break the 100 million sales milestone as well.
2016, all eyes on HUAWEI.
HUAWEI Reached Another Milestone with P8 lite exceeding 10 million shipments
February 3, 2016-Today HUAWEI announced that it has shipped more than 10 million HUAWEI P8 lite smartphones, a mark that was reached just nine months after launch in Europe last spring. In total, the entire HUAWEI P8 series has successfully reached more than 16 million people globally.
The year got off to a quick start for HUAWEI, as the company set a new record by shipping over 12 million smartphones in January – a 93 percent increase from Jan 2015. January was also the fourth consecutive month that HUAWEI shipped over 10 million smartphones. With HUAWEI’s growing brand awareness and the continuous global growth, consumer interest in HUAWEI devices has continued to increase significantly.
This success builds on a strong 2015, during which HUAWEI shipped 108 million smartphones – a 44 percent increase from the previous year – to firmly establish its position as one of the top three global smartphone brands.
The HUAWEI P8 lite is the first HUAWEI smartphone to achieve higher sales in global markets than in China, signaling a breakthrough in HUAWEI’s strategy of internationalization, and reaffirming the effectiveness of HUAWEI’s global market structure.
Adopting the stylish design of HUAWEI P series, the HUAWEI P8 lite is beautiful and perfectly crafted. It uses contrasting shades in its gold waistline design — the slim and stylish appearance delivers a sense of peace and calmness. Among HUAWEI’s smartphone portfolio, the P8 lite brings youthful energy at a lower cost to consumers, who continue to adopt the phone in record numbers.