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Google is making it easier to find open betas, via Play store

Google Play is making it easier than ever to find open beta apps, as well simplifying the ability to send back feedback to developers.
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Published onMay 18, 2016

beta_testing

While many of Google I/O’s biggest announcements tend to be reserved for the keynote conference that kicks the whole thing off, there are still plenty of other announcements that will make their way over to us over the next few days via Google I/O sessions or even simple press releases. The latest Google Play-related news comes to us via the latter of these methods. In an official blog post, Google has announced that it is significantly improving the discoverability of beta apps going forward.

While beta apps have always been easy enough to join in on if you’re aware of them, Google is making two important changes that will help users find betas. First, open betas will now begin appearing Google Pay search results. That means if you type in an app and it has an open beta, it’ll show up in search. From there you can sign up directly within Google Play for the beta and can even send the developer feedback from within the store.

Taking things a step further, Google is also getting ready to launch a new section in the Play Store called “Google Play Early Access”. This new section will act as a special curated showcase for all best open betas that Google Play users can participate in.

Google doesn’t give a specific timeframe on when we’ll see these changes, but more than likely the server-side change will happen sooner rather than later.

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