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Facebook Riff arrives to Google Play

Yesterday, amid all the April Fools mayhem, Facebook took the wraps off Riff, a new app that let’s you and your Facebook friends create unique collaborative videos.
By
April 2, 2015
facebook-riff

Yesterday, amid all the April Fools mayhem, Facebook took the wraps off Riff, a new app that let’s you and your Facebook friends create unique collaborative videos. Riff lets one person post a video that’s up to 20 seconds in length, along with a title that instructs friends on what to do next. Invited friends will then be able to contribute more scenes, eventually expanding the video.

So what’s the point? We imagine Facebook envisions the app as a way for folks to playfully stitch together videos wishing their Facebook friends happy birthdays, congratulations on that engagement, and so forth. It remains unseen whether or not Riff will actually catch on but can’t blame Facebook for trying. For those that are hoping for more advanced tools to make these collaborated videos as high quality as possible, no such luck. There’s no editing tools of any kind, or even a way to upload edited video from outside of Riff.

What do you think of the idea, just another pointless social gimmick or is Facebook actually on to something here?