4GB RAM ASUS Zenfone 2 heading to India via FlipKart, release date set for April 23

The ASUS Zenfone 2 is heading to India this month, a product page has appeared on the popular e-commerce retailer FlipKart. Importantly, it’s the top of the range model that will be going on sale, featuring a Full HD 1080p display, the faster Intel Atom Z3580 processor and 4GB of RAM.

The Zenfone 2 will arrive in India on April 23th, which is just a couple of days away, but a price has not been listed yet and you can’t place pre-orders. Instead, you can hand over your email in exchange for more details about the phone when it launches.

It’s not clear if FlipKart will have exclusivity over the handset in the country, or if other retailers will also stock the Zenfone 2. ASUS has confirmed that they won’t be using a flash sale model, unlike some other lower cost manufacturers, so hopefully availability won’t be an issue.

[related_videos align=”left” type=”custom” videos=”579525,600854″]Asus’ Zenfone 2 is already competitively priced in Europe and the same will apply in India. The company is looking to capitalize on the growth in the country’s lower cost, high specification smartphone market, which is already home to brands such as Xiaomi, OPPO and Meizu.

If you’re curious about just what 4GB can actually do in a phone, check out this video of the Zenfone 2 being put through its multitasking paces. Don’t forget to delve into our hands on review if you’re still undecided about ASUS’ latest smartphone.