ASUS vivoWatch focuses on fitness, offers 10 day battery life

Asus is readying to launch a new smartwatch, but unlike the Android Wear powered ZenWatch, this new watch will have a much bigger focus on fitness tracking. The watch, named the vivoWatch, looks set to make its debut at Milan Design Week and will feature a promising sounding 10 days of battery life.

ASUS chairman Jonney Shih has been teasing a longer lasting battery for the company’s next smartwatch for quite a while now and the move over to a fitness focused device with a lower power processor could facilitate this. Shih has also stated that a future smartwatch won’t be running Android Wear, and, judging by the image above, this is probably the case with the vivoWatch.

Hardware details and software features aren’t confirmed yet, but the vivoWatch is said to feature a stainless steel body, an IP67 rating against dust and water damage, heart-rate monitoring and sleep tracking. The product is more competitively placed again the likes of the FitBit rather than the range of Android Wear products, but might offer a more premium look than some other fitness trackers. Pricing could be a key factor here, as the market is already full of feature rich fitness trackers.

From the looks of Asus’ website, the company will be showcasing the new vivoWatch at its Zensation event, which will be running from the 14th to 19th of April in Milan. So we should know more details about the watch tomorrow.