Google tests teen waters with social media app Who’s Down

by: John DyeOctober 30, 2015
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whosdown

Google is dipping their toes into teen social media with a new app called Who’s Down. The app serves as a way to broadcast one’s availability and interest so as to bring together equally free and similarly inclined people. The app is currently invite-only, and the sign-up form for Who’s Down asks only for your email address and school, meaning the app is specifically targeting a younger demographic.

Google seems tentative to re-enter the social media scene after their previous experience with Google+. Although the Facebook alternative has attracted a number of hardcore fans who were more than ready to leave their Likes behind in favor of +1’s, the social media platform has failed to garner the same level of mass-market appeal enjoyed by its rival and has arguably become more of a niche platform (though one many of us love). Of course, Who’s Down likely isn’t seen by Google as a replacement for Google+, just a way target a different audience. 

Who’s Down looks to be a new angle on the increasingly valuable instant messaging environment, an area of interest where Google has been consistently trailing behind services like Facebook Messenger, iMessage, and WhatsApp. Although Google Hangouts is a very effective messaging platform, it hasn’t really ever snared the massive younger messaging audience that it’s low-key name seems to target.

Who’s Down is currently available in the Google Play Store. You need an invitation to use it, but if you don’t have one, you can request one from the app upon signing up.

Get it on Google Play!
  • Hotbod Handsomeface

    Who’s Down: Like Tinder, but for child molesters.

    • Norma Ouellette

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    • Android Developer

      How come? It shows only those that are friends of yours, according to the description:
      “Instantly see which of your friends are free to hang out, right when you are.”

      • Betty Black

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      • Chris

        anyone can create a fake profile…….

        quit thinking everything google makes is gold… i know it makes you moist but stop.

        • Android Developer

          But you still need to get friends to ask about. People can do it alraedy, via email, FB, etc …
          Also, please avoid trying to insult people. It’s disrespectful.

          • neonix

            I think this sort of app has potential that can’t be reached by FB, email, etc.

            Email, right off the bat, gets cut because who uses email to contact people on a personal level these days? Especially people who live closeby enough to meet up with.

            As for FB, your posts only get seen by a percentage of your friends due to FB’s algorithms that decide who is important and unimportant to you. So there’s probably people who would be interested, but do not see your post. Secondly, those who do see it, may not be willing or able to hang with you at that time. Now when you introduce an app like this, with this specific solitary purpose, then you know the people on their are interested in hanging out with others and it can also send notifications to users when their friends are looking to do something. If it uses location and calendar access properly, it can alert you when friends are looking to do something nearby you and/or let those friends know who’s nearby and not busy.

            Now, Facebook could definitely take this and implement it right into their system. It could be an extra option next to “status” and “photo” and a spiritual successor to the removed question/poll option. Or better yet, Facebook could use some simple text recognition to automatically let people know their friends want to do something. Whenever a status is made, such as “anyone wanna _____?” or “who’s by _____?” or whatever.

        • Jay Dee
      • Jay Dee
        • Android Developer

          Ummm…. Are you sure this app is of Google?
          It says “Cybergen Consulting” …

          • neonix

            No, it’s just a similar app made by another company. I don’t know why he’s spamming it here, though. That app is iOS-only and Google’s app so far is Android-only and this is a website clearly focused on Android and obviously followed only by Android users. He’s barking up the wrong tree.

          • Vancho
          • neonix

            Thanks, buddy, but you just gave me the link to the iOS app, which has already been spammed here several times. I’ve searched the Google Play Store for this app and it is nowhere to be found. I can only assume it does not exist for Android.

  • trwb

    This will definitely fail, just like Google+

    • Derek Perez

      I found this on Google+

      • trwb

        Nice

      • Chris

        still gonna fail kid

  • AbbyZFresh

    Google shouldn’t be stepping into social media period. Their policies and philosoply just isnt compatible.

  • Jay Dee

    Who’s In!? is way better then who’s down. We launched in back in July….and were not answering your calls google.

    https://itunes.apple.com/us/app/whos-in!/id997696703?mt=8

    • neonix

      If it’s so much better, maybe you should try bringing your app to Android. You know, because it’s the most-used mobile operating system in the whole world and all.

  • neonix

    Good concept, but unfortunately, I don’t think it’ll gain enough traction being based in the Google ecosystem. This could be an amazing app if Facebook made a clone of it or a third party made one that leveraged your Facebook friends list or used its own internal profile system.