Hoping to directly take on Amazon and its upcoming Prime Day sale, Target announced its own Deal Days promotion.
Taking place during the same July 15 and 16 stretch as Prime Day, Deal Days will offer free two-day shipping on all orders $35 and up. On top of whatever discounts are available, REDcard holders will get an additional 5 percent off discounted items. They will also get free two-day shipping, regardless of how much they spend.
According to Target, Deal Days will include “rarely-on-sale” and exclusive home, apparel, and toy brands. The promotion will also include discounts on many others items, though Target didn’t say which items.
Target hasn’t yet announced what deals we can expect for Deal Days. However, the retailer is currently holding a 4th of July sale. Discounts include up to 30 percent off patio items, up to 30 percent off home items, 20 percent off select grills, and more.
With Deal Days, Target is banking on customers choosing the in-store experience over something virtual like Prime Day. Target’s promotion will offer in-store pickup on all discounted items. It’s also pushing Drive Up orders, which let you place orders and have them delivered to your car in the parking lot.
We’ll keep a close eye on what Target will offer for Deal Days as we get closer to July 15.