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Report: Users leave Android for iOS because of a "better user experience" ¯\_(ツ)_/¯
- PCMag just conducted a survey of over 2,500 mobile consumers in America.
- The results of the survey show that 47 percent of people who switch from Android to iOS do so because of the “better user experience.”
- Conversely, 29 percent of users switch from iOS to Android because of better prices.
The days of hardcore “Android vs iOS” fighting amongst fanboys are mostly behind us, but that doesn’t mean we can’t engage in the occasional bickering. If you’re looking for a reason to pick a fight, we’ve got some fuel for the fire.
A new survey conducted by PCMag asked 2,500 mobile users in the United States a series of questions about their buying habits. One of the most prominent sections of the survey focused on mobile operating systems, specifically switching from Android to iOS or vice versa.
It’s not too surprising what the reason is why the majority of people switching from iOS to Android do so: the price. Around 29 percent of respondents said that “better price” was or will be the main reason for switching from the iPhone to any one of the hundreds of much-cheaper Android smartphones.
However, a very large majority of respondents said that the main reason they plan on switching from Android to iOS is because of the “better user experience.” Ouch.
I’ll let the comments do the talking on that one, but if your user experience on an Android device isn’t working for you, just change the user experience in the myriad ways Android lets you. Unlike iOS, you have the power to make your Android user experience whatever you want.
Moving on, the rest of the reasons people gave for switching were neck-and-neck regardless of which way the user is going. For example, 25 percent of Android deserters said they left because of “better features” on iOS, but 24 percent of people leaving iOS for Android said the same thing.
You can see a chart of the results below:
There were some other interesting tidbits gleaned from the survey, most notably that a whopping 56 percent of respondents don’t care about new smartphone releases, and 53 percent said they only replace a phone when it breaks. Yeesh.