- Spotify announced on Twitter that it has passed the 70 million subscribers mark.
- The streaming service now has more than twice as many paying subscribers as Apple Music
- Spotify now counts more than 140 million paid and free subscribers.
Spotify is celebrating a new milestone. The streaming juggernaut added another 10 million paid subscribers in the last six months, pushing the total number past 70 million. Apple Music, one of its biggest competitors, has just 30 million subscribers as of September 2017.
Hello 70 million subscribers 👏
— Spotify (@Spotify) January 4, 2018
Unlike Spotify, Apple Music only offers paid subscriptions. Spotify allows users to listen for free with some ads slipped in between songs. Its free service has an additional 70 million users, bringing its total user count to around 140 million. To put this in perspective, Spotify has more users than the population of the United Kingdom, Spain, and Australia, combined.
This news will surely bolster Spotify’s confidence as it moves towards going public. Reportedly, the company confidentially filed for an IPO with the U.S. Securities and Exchange Commission. If the reports are true, the company will offer a direct listing and forgo a traditional float. This method would allow it to avoid some of the fees associated with going public. The move is rare and it could be the first major company to pull it off.
Right now, you can grab a Spotify subscription for only $10/mo. That matches up with other streaming services like Google Play Music, Pandora Premium, and the aforementioned Apple Music. It also offers discounts to students ($4.99/mo) and a family plan that allows six users to sign up for only $14.99/mo. It also currently partners up with the New York Times where you can get Spotify Premium for free with certain subscriptions.
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