Samsung Pay is on the prowl to become your go-to payment method essentially anywhere you would use a card. When the system initially launched, adoption of it wasn’t much to write home about, so Samsung launched an aggressive ad campaign demonstrating how effective the system was as well as a variety of adoption incentive programs. Now the platform is officially one year old, so let’s see how far they’ve come.
In spite of security concerns and initially limited support from banking entities, Samsung has drastically increased Pay’s availability by expanding to new regions and partnering with new banks. To date, the platform now supports over 500 banks, snagging fully 80 percent of US debit and credit cards. Samsung reports that it is now the most widely accepted mobile payment system.
Samsung’s Nana Murugesan, the VP and General Manager of Service and New Business made the formal announcement:
Since its launch a year ago, Samsung Pay has redefined what consumers can expect from a digital wallet. Samsung Pay has led the way for mobile payments in the U.S. by providing our customers innovative services they can use almost anywhere they shop. Our impressive growth shows that we are closer than ever to a world without wallets. We are excited to roll out more services and features that will allow the user experience and build enthusiasm for a safer, smarter and better digital wallet.
What new services and features in particular? Well for now, coupons! As of today, Samsung is rolling out a new feature to the app that lets you search for, store, and redeem coupons from the convenience of your mobile device. Samsung also took this opportunity to point out the recent cloud storage feature that allows members to restore membership on new devices without hassle.
This news comes on the tail of Samsung Pay finally securing Capital One, one of the last major banks not participating in the program. In celebration of its one year anniversary, Samsung says that they are offering up $100,000 worth of prizes to 365 lucky users. To see more information about this contest, head over to the official details page over here.
What do you think about Samsung Pay turning one? Are you an active user? Let us know your take in the comments below!