Since the app’s acquisition by LinkedIn back in 2013, the popular Pulse news reader application has seen little to no notable improvements when it comes to both design and functionality. That’s all changing today, as the LinkedIn team has just released a much-needed update that rebuilds the application from the ground up.
Akshay Kothari, co-founder of Pulse, says that back in 2013, Pulse was struggling to find its identity and readership, which is exactly what today’s update is addressing. Along with a major redesign, the app now functions as a one-stop shop to consume your daily news that’s powered by your personalized professional world. After opening the app for the first time and adding in your LinkedIn account, you’ll be able to check out what your network and peers are reading, read the top news in your specific industry, and also get notifications if one of your connections happen to make the news.
Pulse learns from every topic, person and company you follow
Pulse will now also learn from your connections, allowing the app to get smarter and recommend more relevant articles to you on a daily basis. The idea here is to not only educate you on topics in your field, but also to give you something to talk about in the workplace.
Speaking from experience, Pulse used to be my go-to news reader application, thanks in part to its sleek and intuitive design. Judging by the app’s previous design and what I’ve seen of the new version so far, I’m pretty sure LinkedIn hit it out of the park with this one.
If you’re interested, the newest version of Pulse is available now in the Play Store for free.