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Domino’s bails on T-Mobile arrangement after getting slammed with orders Tuesday
This news comes to us via the tweetage of T-Mobile’s polarizing CEO John Legere. Legere seems to relish in how many users decided to take advantage of the Uncarrier’s gift, announcing that Domino’s locations experienced between 3 and 4 times as much business as a normal Tuesday and that the poor employees couldn’t keep up with the volume. He posted a section of an internal memo explaining the situation as follows:
After reviewing yesterday’s results and taking your feedback into account, the decision has been made to not continue the T-Mobile Tuesdays promotion unless we can find a solution that is best for the brand. This means the promotion will not be happening next week on June 21.Many thanks to you and your employees for all of the hard work these past two weeks during this promotion. We understand this program put a lot of stress on your stores, and we appreciate everything you have done to handle the rush and serve Domino’s customers as best as possible. THe hard work that’s done on the front lines always makes the Domino’s brand proud.We will be sending the following message to your stores via the ticker:“Due to your feedback, we have suspended the T-Mobile Tuesdays promotion indefinitely. We appreciate you handling the rush yesterday.”We’ll continue to keep you update on the status of future T-Mobile Tuesdays.
So it looks like pizza is off the menu for T-Mobile users this coming week. No word yet on what franchise is slated to fall prey to an onslaught of Uncarrier users next, but Legere says that the Get Thanked program is continuing to partner with new retailers and restaurants. We look forward to seeing how this interesting promo plays out. In the meantime, let us know what you think in the comments below.