OnePlus 3 will launch in late Q2 2016

OnePlus launched its second flagship smartphone, the OnePlus 2, back in July 2015, and it’s looking like we won’t have to wait an entire year to get our hands on the OnePlus 3. In an interview with CNET, OnePlus co-founder and CEO Carl Pei announced that the OnePlus 3 is slated to arrive at the end of the second quarter. This means we can expect the device to launch by June, which really isn’t too far away.

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He went on to say that the United States market will be very important to the company this year, and that they’re planning on using more “traditional marketing” strategies to promote the upcoming handset. OnePlus currently doesn’t purchase any advertising on mainstream media, and instead relies on a strong social networking presence to spread the word. The device will still arrive to the U.S. as an unlocked phone sold directly by the company. Pei also says users can expect a better buying process, though he didn’t reveal if that would mean getting rid of the frustrating invite system or not.

We’ll definitely find out more in the coming weeks about OnePlus and the new OnePlus 3, so stay tuned for more details.