We’re pretty used to hearing about rapidly-sold-out flash sales in China from the likes of Xiaomi, but HMD Global has just added its name to the list. In its first flash sale for the Nokia 6, it took just one minute to sell out all available units.

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Watch the Nokia 6 get unboxed

Watch the Nokia 6 get unboxed

January 12, 2017

Over a million people already registered their interest in buying the phone on JD.com, the exclusive Chinese e-tailer for the device. Even with its relatively pricey 1699 Yuan price tag and meager Snapdragon 430 chipset, a lot of those interested parties put their money where their mouth is when the opportunity to buy finally presented itself today.

Of course, we don’t know exactly how much stock HMD had in the flash sale, but it’s safe to say the next one will have even higher numbers if the performance of the first sale is anything to go by. The second flash sale is expected to occur in the next couple of days.

Nirave Gondhia
Nirave is one of the Managing Editors and a fan of travel. He's worked in technology for over ten years (including stints at two carriers in the UK) and reported on it for nearly nine years. In my spare time, A big football (soccer to those over the pond) fan and avid supporter of Man United for over 20 years, he reads a lot, loves a cocktails and blogs about travel.