CES may no longer be home to high profile smartphone announcements from the big names in Android, but what that does is give the lesser known OEMs a great opportunity to shine. Lesser known – or rather, unknown – is an apt description for LeTV but if nothing else, the company certainly has to be applauded for not holding back with their first smartphone offerings.


Along with the Le 1 Pro, which is a powerhouse in its own right, LeTV also took the wraps off an even more powerful sibling that comes with a series of industry firsts in tow. We go hands on, and give you our first impressions about the Letv Le Max Pro!


A metal unibody construction has quickly become the standard when it comes to premium devices, and that is exactly what you get with the Le Max Pro. Not only does this smartphone look great but it also feels nice in the hand and its slightly curved back allows for the phone to nestle comfortably in the palm of your hand.


Of course, the Le Max Pro is undeniably a large smartphone, with its 6.33-inch display, but LeTV has done a great job with keeping the bezels ultra thin and the portions above and below the display small, making for a more manageable handling experience. It may still fall well outside the realm of comfortable one-handed use but the device is certainly smaller than what one would expect from a phone with such a large display.


Speaking of the display, the Le Max Pro comes with a 6.33-inch IPS LCD display with a 2560 x 1440 resolution, resulting in a pixel density of 464 ppi. Quad HD is the right resolution for a screen of this size, and the display looks really good as well, offering good viewing angles and colors that look very nice. While its size may result in an unwieldy handling experience, media and gaming centric users will certainly appreciate the additional display real estate that is available to them.


Now to one of the many industry firsts that LeTV can boast about; the Le Max Pro is the first smartphone powered by the new Qualcomm Snapdragon 820 processor. This is clocked at 2.2 GHz and is backed by the Adreno 530 GPU and 4GB RAM. This is the processing package that is expected to power the majority of upcoming flagship smartphones this year and in the short time we got to spend with the device, it definitely seems to be up to the task. Everything was extremely smooth and snappy, and you don’t need benchmark test results to tell you that the Snapdragon 820 is the now the latest and greatest.

As the first Snapdragon 820-powered device, the Letv Le Max Pro ushers in an exciting future for smartphone performance.

Continuing with the firsts, the Le Max Pro is the first smartphone to feature support for the WiFi 802.11ad standard, which – given its limitations – sees its application in very large file transfers, or high resolution media streaming. The Le Max Pro is also the first smartphone to feature Qualcomm’s Sense ID, which is an ultrasonic-based fingerprint scanner, that is expected to deliver better performance than the fingerprint sensors currently used in high end flagships.


In other hardware, 32 GB, 64 GB, or 128 GB are the storage options, but with no expandable storage, users may have to opt for the higher storage options to alleviate any concerns. The Le Max Pro is also one of the first few smartphones to adopt the latest USB Type-C standard. Powering the entire package is a 3,400mAh non-removable battery and the device also comes with fast charging capabilities to help you get up and running in no time.


On the camera front, the Le Max Pro comes with a 21 MP rear shooter with OIS, and a 2 MP “Ultrapixel” front-facing unit, that should help with getting good shots in low-light conditions. We can’t wait to put this camera through its paces, but we do like what we’ve seen so far. The camera app also comes with quite a few settings and modes baked in, including more granular control over aspects like exposure, white balance, and ISO.


 LeTV Le Max Pro
Display6.33-inch LCD display with 2560 x 1440 resolution
Processor2.2GHz Qualcomm Snapdragon 820
Storage32, 64, 128GB
Camera21MP rear camera with OIS
2 Ultra Pixel front camera
Battery3400mAh, non-removable
Fingerprint scannerYes
Dual SIMYes
SoftwareAndroid 6.0 Marshmallow, LeTV's EUI

On the software side of things, the Le Max Pro is running LeTV’s EUI, based on Android 6.0 Marshmallow. The software experience is quite similar to what we’ve seen and come to expect from Chinese OEMs, with things like the absence of an application drawer found here. However, the big news with the Le Max Pro is the content included in LeTV’s software: instead of a traditional application drawer, there’s a shortcut to LeTV’s live streaming service, making live video content just a click away at any moment.


There’s still no pricing or availability information quite yet, but we’ll let you know once we learn more. If this comes to market for the right price, could you see yourself with the world’s first Snapdragon 820 smartphone? Let us know what you think in the comments.

Joshua Vergara
Writer, blogger, and videographer - Josh is a former support technician that learned much about technology by fixing everyone else's. On the side, he wrote and performed spoken word, maintained his own personal blogs, and began his own video podcast. Now, he's here at Android Authority looking to put it all together!
  • Igy Tech

    Nice phone but 6.33? Too big.

    • Andrew White

      Thin side bezel great, but what about a serious reduction in length.
      6.33″ is just too bloody large to be called a phone. A small tablet yes!

      • Subhankar Das

        I just wanna see someone shove up this humongous phone in their jean pockets. It would surely be funny to see how they walk after that.

  • Mr.Flying Zoom3rz

    Nope, I would love the 6.3″ size. Using 5.5″ right now and it’s small to my liking. As for the phone: All rounder beast when we talk for specs and a beauty when it comes to the look. The price is also just right, not very high, so it’s a excellent device.

    • Matthew

      What’s the price

      • shreyans

        About $535

    • Anonymous

      For me the ideal size would be 7″ flat. Though I’m not finding the 8.4″ to be that much bigger to be honest. Though it really is a shame that only Samsung, are the only ones who cater to those with such ecliptic Tate’s for Phablets. Well if you wanted one with anything like decent specs. Gorilla Glass, an army of Sensors, that you’ll just never find on a chepo Chinese Phab.

      And though I could sing a song at how woefully sad Samsung support for these Devices are. At least unlike some Mediatek, Rockchip alternative, Samsung will release decent Source Code. i.e. CyanogenMod. So you can update and stay better secured with the latest Android version.

      • HumongousPhoneLover

        Yes it is a shame that Samsung is the only brand I know that offer tablet sized phones that are any good. I currently use a 8 inch tablet phone which I carry everywhere in my pants pockets(Samsung tab s2 8.0 LTE). I’m waiting for samsung to release a 9 inch phone with a super amoled display just so I can try to see if it will fit in my pants pockets. I already tried to fit an almost 10 inch phone(Samsung tab s2 9.7)into my pants pockets but it didn’t fit LOL. So I’m very curious to see if my pants can handle a 9 inch phone(but I doubt samsung will make a 9 inch phone though).

        • Subhankar Das

          Lol…you guys surely wear huge pants..:D

    • Avieshek Rajkhowa

      Only one thing, No AMOLED+

    • Acer_Predator

      huawei makes 7” phablet u will LOVE IT

    • Paul M

      I’ve had an Xperia z ultra for a few years now, the longest I’ve kept the same phone. I love its 6.4″ display
      This letv phone may be what I’m looking for. The only downside is lack of removable storage, but 128GB should be enough.

      • Right, do you know where to buy LETV LE MAX PRO X910?

        • Paul M

          I can’t find anyone selling it, I think it only passed Telco testing in February. Hopefully soon.

        • Icicle Man

          It can be bought off AliExpress now but I don’t think it will be shipped immediately.
          Also their prices are not as mentioned here (about £500).
          I just want to know the dimensions of this phone. Can’t find it anywhere.

  • Karly Johnston

    Does it have USB 3?

    • Jmurder209

      It’s USB Type C, Which Is Supposed To Be USB 3.1 I Think.

      • junior

        usb type c CAN be usb 2 or usb 3.1

      • Karly Johnston

        All the USB C phones yet are only 2.0.

  • yes its USB is 3.0

  • Jmurder209

    I Myself Am Looking For A Big 6+ Inch Phone & I Have Narrowed It Down To 4 Different Devices. The Leading Contender Is The 6.8″ FHD Titanium Grey Huawei P8 Max, Which Is An All-Around High Spec’d Phone. It Has Huawei’s Own 64-Bit Octa-Core HiSilcon Kirin 935 Chipset. Which Is A 2.2GHz Quad-Core Cortex A53x & 1.5GHz Cortex A53 Processor, Which Benchmarks On AnTuTu At Between 48k-52k, Which Is At Or A Little Better Than The Snapdragon 805/808. It Has 3GB RAM, 32GB/64GB Storage, A Massive 4360mAh Reverse Charge Battery & A Beautiful 6.8mm Thin All Metal Unibody Design, With An 83% Screen To Body Ratio. Then There’s The More Midrange Lenovo Phab Plus, Which Also Has A 6.8″ FHD Display & An All Metal Unibody Design. But That’s All That’s High End, It Has 2GB RAM, 32GB Storage, A 3500mAh Battery & A Measly Snapdragon 615. Ya It’s A 64-Bit Octa-Core Processor, But It Only Benchmarks Around 30k On AnTuTu. Plus It Looks Like A Big Ass iPhone 6, Both The P8 Max & The Phab Plus Have 13mp & 5mp Cameras, But The P8 Max Has A 1.2° Degrees Multi-Axis OIS, Which Is Twice The Degrees Of Other OIS Phones. Third Is The 2-Year Old 6.44″ FHD Sony Z Ultra Google Play Edition, Which Is A Device That I’ve Always Wanted. It’s Specs Are Older, But Good Enough To Run Stock Android 6.0 Marshmallow Buttery Smooth. At Least It Does On My Mother’s Red Nexus 5 That I Recently Bought Her & That Has The Same Exact Specs. The Snapdragon 800, With 2GB RAM & Only 16GB Storage With A 3050mAh Battery & 8mp Flashless Camera. It Is 6.5mm Thin With Glass On Both Sides & A Metal Frame, Plus It’s Waterproof. The Last Is The LeTV Le Max, It By Far Has The Best Specs, But At 6.33″ It Also Has The Smallest Screen Size. It Has The Snapdragon 810 Which Benchmarks Between 58k-62k & It Has 4GB Of DDR4 RAM, 32GB/64GB/128GB Of Storage With No MicroSD Card Expansion. It Has A 3400mAh Battery, 21mp OIS Camera, A Very Good Fingerprint Sensor & An All Metal Unibody Design. That’s Great Hardware, But As Usual, The Software Sucks. This App Drawerless Software Is Running Another Crappy Looking Wannabe iOS UI That For Some Reason Almost All Chinese OEM’s Love To Use. I Don’t Know Why OEM’s Love To Put Crappy Looking UI’s On All Their Devices & I’m Not Just Talking About The China Phones. I Mean Samsung, HTC, LG, Sony & Huawei, Motorola Used To Be Like That But They Wised Up When People Hated Motoblur. It Ruined Them, Then Google Bought Them & Now They’ve Been Doing It The Right Way. OEM’s Can Run A Near Stock Build Of Android & Then Put In Their Features Without Having To Change Every Aspect & Look Of Android, I’m Looking At You Sammy, HTC, Huawei & LG! Sony At Least Has Been Going The Way Of Motorola, Every New Version Of Their Xperia UI Looks More & More Like Vanilla Android & The Latest Preview Of Their UI Looks All Most Completely Stock Marshmallow. Sorry For The Rant People & I Congratulate You If You’ve Made It To The End. So What Do You Think People, Which One Of These Huge Phones Should I Get? The Bigger The Better, I’ve Even Thought Of Getting A 7″ Incher Like The Huawei Mediapad X2. But All The 7″ Phone/Tablets Are In A 16:10 Aspect Ratio & That Makes Them To Wide. That’s Why I Really Like The Huawei P8 Max, Cause It’s 6.8″ Which Is Almost As Big & It’s A 16:9 Aspect Ratio, So It’ll Still Feel Comfortable In The Hand. Plus It Has A Beautiful 6.8mm Thin Metal Magnesium Alloy Build, With A Massive 4360mAh Battery That Can Be Used To Charge Up Other Devices. OK I’m Out!

    • Aki I.

      Nobody read more than 2 sentences of this before wishing you harm.

      • Avieshek Rajkhowa

        That’s wh’t will happen when Twitter sans restrictions

    • shreyans

      Wait for mi 5 , or mi note pro’s successor

    • Richard Mcallister

      Hi ..are u including MHL / video out as part of your requirements ?

      • Avieshek Rajkhowa

        Wh’t is MHL?

    • Jeff Tung

      get P8max, it is a great phone. I am impressed with the camera particularly

    • Jlost

      punctuation much?

  • Nathanial McCutcheon

    I’m stoked about this one. Hopefully it’s released sooner rather than later to really jump ahead of the pack.

  • retry4


  • RH

    Any word if it supports the USA LTE frequencies?

    • A tech god

      Snapdragon 820 has X12 LTE. One of if not the fastest for 2016

  • Luis E. Cornejo

    I’m going to remember you something: Samsung is supposed to have the snapdragon 820 as an exclusive processor until April. So wait for Samsung to make their GS7 and then anybody else will go for that processor. So, F… You Samsung!!!

    • A tech god

      You getting mad at Samsung because of a fake rumor made on the web?

    • Paul

      You getting mad at Samsung cos they supposedly made a great launch deal with exclusivity with snapdragon? Omg….get a life

  • Avieshek Rajkhowa

    Anybody there, to shout Chinese phones are a joke

    • Richard Mcallister

      Got a Samsung Note and Oppo R7 plus ..Oppo great phone for the price only missing is MHL ..

      • Avieshek Rajkhowa

        The game has only started

  • FYI, this is not LeTV’s first smartphone. I suggest you subscribe to GizChina or Gizmochina.

  • Richard Mcallister

    As ever guys would be good if U say what it has and also what it hasn’t got …for instance does it support MHL /video out ..gestures ..etc?

  • A tech god

    Cool phone. The battery size is a little small.

  • Roger Allen

    I want it. Have been waiting for a phone better than the z ultra!!

    • Marty

      Same. This looks good. Install Google Now launcher and it’ll be like the best Nexus. ?

      • Right, I’m on nexus 6 now and the only issue I might have is no “ok, google” on screen off… Heavy user here :)

    • Paul M

      Me too

  • Joshua

    481 dollar with shipping from aliexpress. Not bad for this type of beast.

  • Paul

    Look at those bezels!

  • Anonymous

    How can this upstart get away with this? I was under the impression that Sammy had an exclusivity contract with Qualcomm for the Snapdragon 820, till someepthing like April.

    • SharkGaming

      I’m pretty sure those were just rumours.

    • Paul M

      maybe that’s why it’s not actually on sale yet?

  • Major_Pita

    Wow, they really need to re-brand the product if it’s ever coming to the US. Sounds like something for the Home Shopping Network or for the ‘As seen on TV’ section at Target. Product might be great but the name is tragic.

    • BotondKisKovacs

      It’s really subjective, most of us came to know and accept the name and rebranding now (btw it happened a few days ago LeTV -> LeEco, huge mistake imho, complete with a very ugly new logo) would hurt the brand. Take for example the “Target” from your comment, I happen to know it’s a shop but being non American when I first heard of it I thought of a shooting range. Apple doesn’t sound like anything electronics related either, more like a grocery store, but it doesn’t have to because it’s already burnt into our minds and we don’t even question the name and it’s relation to their products anymore.

  • It’s 4 mp front shooter not 2

  • shyam

    132k on ANTUTU…no one saw that?
    I know it reached 6 figures but seriously 132k..

  • RiTCHiE

    Is this phone made by a giant?

  • Falenone

    No sd card slot? No thanks

  • Helo Esp

    I hope it dose come to usa as available for all networks. Here’s to hope

  • Malik Alexander

    I wish i could afford one of these bad boys being poor sucks

  • right now

    Ma a cosa serve tutti quelli numeri di antutu se la batteria dura 4 ore , poi e grande che ti serve le mani di Yeti?

  • Avieshek Rajkhowa

    0.8mm bezels

  • Is the USB-C, USB 3.1 compliant? What ab’t the flash storage, is it UFS 2.0? The body, is this the 7000-series Aluminium?

    And Why is there no Quick Charge 3.0, when everything is the latest, from Wifi standards to Ultrasonic scanners?

  • Marco Lorenzo

    Was interested until I read about the size. Over-compensating much?

  • too large for my liking. I like the size of the z1,z3,z5 compact from sony better

  • jamesindc

    When is this phone coming out?!

  • zeca

    htc design…

  • Will “ok google” work on screen off?

  • Fredrick Drzew

    what about the P9 MAX…. A smartphone start at 6″ …. Samsung and Apple missed that point..

  • David Chandler

    this phone never came out, the released version has an 810 :(

    • Jan ยาน

      I try to find the LeEco Le Max Pro (X910) everywhere. I looked on Aliexpress, Alibaba and all LeEco resellers.
      It’s out of stock everywhere and all videos are from the January CES product stand.

      There is a 6.33″ 2K version but with a Snapdragon 810, which sucks.
      There is a 5.5 or 5.7″ 2K version with a Snapdragon 820, which sucks. (I want 5.9-6.4″)
      I guess that phone will never be on the market