Lightning deal gives you a chance to get Toshiba’s 43-inch QLED Fire TV for just $139.99

A smaller living room, bedroom, or first apartment is a great place for a 43-inch TV like this, especially when you want 4K streaming without spending a lot. Right now, there’s a Prime Day deal on the Toshiba M450 Series 43-inch QLED Fire TV, and it drops the price to just $139.99.

That’s a big cut from the $329.99 retail price, saving you $190. Amazon says this is a 58% discount relative to the RRP. It’s also the best deal we’ve seen this year, since the current price is lower than the previous year-to-date low of $169.99. This is also a Lightning deal, and it’s being claimed fast.

The Toshiba M450 is a 43-inch 4K UHD QLED Fire TV with direct-lit LED backlighting and built-in Alexa voice support. It’s positioned as a step-up Toshiba model, with REGZA QLED color, the REGZA AI Engine ZR Gen4, and Power Audio with dual speakers. That makes it a solid fit for everyday streaming, casual 4K viewing, and rooms where you want a smart TV that doesn’t take over the whole space.

Owners often praise the picture quality, especially the strong color and the overall image for the price. The set is also listed at about 13.5 pounds with stand support, and it uses a 200 x 300 mm VESA mount pattern if you’d rather put it on the wall.

At $139.99, this Toshiba Fire TV stands out as a low-cost way to add a QLED 4K screen to your setup while this Prime Day Lightning deal lasts.