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Hulu lowers entry price, but raises premium pricing to as high as $50.99

The good news is you'll save money if you can handle ads, and the bad news is you'll lose money if you want live TV.

Published onJanuary 23, 2019

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  • Hulu announced today that it is updating the pricing of all-but-one of its plans.
  • Entry-level Hulu pricing will go down by $2 per month, while Hulu + Live TV and Hulu (No Ads) + Live TV pricing will go up.
  • The mid-tier option — Hulu (No Ads) — will stay the same.

Today, Hulu announced it will be changing some of its pricing options. The good news is that it is lowering the price of one of its plans, but the bad news is it is raising the prices of its two most premium options.

The new Hulu pricing will take effect on February 26, 2019, for all new subscribers. Existing subscribers will see the price changes on their monthly bill after that date.

If you subscribe to the base-level option the company offers — simply known as Hulu — you’ll now save $2 per month on your bill, as the pricing will drop to $5.99 from its current $7.99. The Hulu plan includes all the company’s original content as well as past and current TV favorites like Seinfeld, South Park, ER, and Curious George. However, this plan also includes advertisements interrupting your viewing experience.

Let's take a look at what's leaving Hulu (October 2019)
best live tv apps

If you subscribe to one of the company’s premium options — known as Hulu + Live TV — unfortunately, your bill is about to go up. Currently, you’re spending $39.99 per month for the service, but after February 26 you’ll begin paying $44.99.

Finally, if you subscribe to the most premium option the company offers — Hulu (No Ads) + Live TV — your bill is jumping up by quite a bit from $43.99 per month to $50.99 per month. Ouch.

The mid-tier option — known as Hulu (No Ads) — will remain the same price: $11.99 per month.

Remarkably, in its press release on the matter, Hulu makes no mention of the $7 price jump for the Hulu (No Ads) + Live TV plan. We had to contact the company directly to get that info:

Good morning! The Hulu (No Ads) + Live TV plan increases from $43.99/month to $50.99/month. Let us know if we can assist with anything else.
— Hulu Support (@hulu_support) January 23, 2019

How do you feel about these price changes? Are you currently subscribed to a Hulu plan but will change it after February 26? Let us know in the comments.

NEXT: Let’s take a look at what’s coming to Hulu

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