Sony is closing all of its Canadian retail stores within the next 2 months

by: Jimmy WestenbergJanuary 15, 2015
1.1K

Sony Logo

In a statement released to retail workers earlier today, Sony announced that all of its retail stores in Canada will be shut down within 6-8 weeks. A total of 15 stores will be affected overall, including three in Alberta, three in the Greater Vancouver area, six in the Greater Toronto area, one in Ottawa, one in Montreal and one in Quebec City. The statement reads:

Over the next 6 to 8 weeks we are closing our Sony Stores in Canada and will redirect all of this business through our national network of Sony retailers, our online store … as well as through our Sony-trained Telesales team.

There are no exact numbers on how many retail workers this will impact, but some are estimating around 90 employees overall will be affected by the closings.

Though unfortunate, we can’t say that these closings are surprising in any way. Just two days ago, reports began to surface stating that the electronics giant was reportedly looking into new partnerships and business plans regarding the company’s plummeting mobile division. Additionally, Sony took a $1.7 billion loss in late 2014 due to poor smartphone sales, soon after the company vowed to cut over 1,000 jobs by the end of last year. With the 15 Canadian stores closing coupled with shrinking its smartphone line in an attempt to return profit, it’s clear that the company is doing anything and everything in its power to stop their business from failing.

  • Jack Parker

    All they need to do is advertise more. Especially with the ps4 like buy a ps4 and get a z3 on contract with nothing upfront or 1/3 off retail

    • Cole Raney

      That could really help since the PS4 is so popular right now. Not to mention it could help the PS4 a little as well.

  • Guest123

    How long before we see them go the way of Nokia :O

    • sahand

      Won’t happen. Nokia focused on a failing WP business and failed! Sony has TV, PS and other businesses going on. At least as long as they do it right, they will be okay.

  • mi

    its so sad that this is happening to sony, hopefully theyll figure this out..

  • crutchcorn

    Y U NO KEEP OPEN SONY???

  • Sheeeesh. That escalated quickly. Online stores and ship to everywhere.

  • KeyserSoze

    All you rabid Sony zealots will now be left with orphaned phones when they exit the mobile biz, har har! I can’t stop laughing at your pain and bad buying decision!!

    • Ben

      Or maybe they are, I don’t know, closing stores?

    • Rex

      Whahahah love it! Sony is a mess. My, how the Mighty have fallen…. Take that Sony fans!

  • joseph carmine nero

    this is sad

  • McLaren F1P1

    Excuse me, but most Canadians know only Samsung and Apple smartphones! They don’t know HTC and the rest(Motorola, LG,…) are considered as being too unpopular to be used! And Samsung is just above anything else for them! Good move Sony!!

    • John Doe

      Not completely correct, but close …
      We do know about other phones, HTC, Motorola, LG .. etc
      Sony just needs to advertise more !!
      Our business has lots of HTC One (M8)’s
      I have a LG Nexus 5, along with with lots of my friends..
      Some also have Sony Xperia Z2’s
      But Yes … Lots of Samsung phones ..
      Apple is everywhere, but mainly old iPhine 5’s and 4s’s ..
      We have a Theater here called the Sony Center, which has just
      added a condo to it’s building site… I wonder if this will go up for sale
      soon ??
      Canada just lost 133 Target stores too … what the Fuk is going on!! ??

  • AdazeeI

    ADVERTISE SONY! Jeez… Who is in charge of their marketing department? Because the only thing that needs to be closed is his/her bank account.

  • charlitos

    Thats what they get for not stocking MDR7506

  • MattEgansHairLine

    Every time I see a story like this, I think what a great job Google is doing of destroying competition for Apple.
    Samsung closing stores, now Sony. Googles work with Motorola is legendary (once one of the most respected companies on the planet is now just a sticker put on Lenovo junk). Who else will Google crush under Android? Who’s going to around to make roider phones in five years?

  • Tough choices to make, but at the same time necessary for the company to move forward. All the best to the soon to be laid off employees here in Canada

  • Ellen Corey-watkins

    This really shouldn’t effect us Canadians too badly. Any big store you walk into has Sony products. Why should you go to the Sony Store?