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At a press conference in New Delhi earlier today, Lenovo launched the Z2 Plus smartphone in India, the rebranded version of the Zuk Z2 launched in China earlier this year.

Detailing the reasons behind the rebranding in the country, Anuj Sharma, Head of Product Marketing – Smartphones, Lenovo MBG India told Gadgets 360 earlier, “Once we are getting into a particular price band, we want to make sure consumers know the brand. We want to sell the phone. We are not bringing the device as token flagship as India is still a big market for us. However, Zuk branding will be there on the box, with the text ‘Powered by Zuk’ as a hat tip for the Zuk team.”

In India, the Z2 Plus comes in two variants. There’s a 3GB + 32GB variant as well as one with 4GB + 64GB. The Z2 Plus also packs in a ‘sensor processing unit’ which is used for U-Health, an app that tracks your activity and steps.

Lenovo Z2 Plus Specifications:

  • Operating System: Android Marshmallow 6.0 with ZUI 2.0
  • Display: 5-inch Full HD (1920 × 1080) LCD | 441ppi
  • Processor: Qualcomm Snapdragon 820 | Adreno 530 GPU
  • RAM: 3GB/4GB DDR4
  • Internal Storage: 32GB/64GB
  • Rear Camera: 13MP | f/2.2 aperture | PDAF | Electronic Image Stabilization (EIS)
  • Front Camera: 8MP | f/2.0 aperture | 80-degrees wide-angle lens
  • Battery: 3500mAh | Quick Charge 3.0 support

Available in two colors – black and white – the Lenovo Z2 Plus will be exclusively available on Amazon India at a price of ₹19,999 ($300) for the higher spec’d variant and ₹17,999 ($270) for the other one. There are also a few accessories that Lenovo is selling along for the Z2 Plus. There’s a flip cover called Chrono Case for ₹1,299, Skullcandy Ando headset for ₹1,299 (there’s no headset in the Z2 Plus box, mind you), and a Stealth Case for ₹699.

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This time around, Lenovo has thankfully done away with flash sale model, and the open sale for the Z2 Plus will start on September 25 at 23:59:59, exclusively on Amazon India.

What are your thoughts on Lenovo’s latest flagship, and the competitive price tag it has on it?