HTC is a prime example of how fast the smartphone market can change. It has existed for just 16 years, and in that time it grew from making devices for other brands, to become the third most valuable smartphone manufacturer in the world in 2011. Just two years later, the super-hot HTC brand has cooled, and the cash reserves are dwindling. How did Android’s first OEM climb so high, so fast, and why did it fall from grace?
Originally founded as the High-Tech Computer Corporation in 1997, by Cher Wang and H. T. Cho, the company didn’t officially change its name to HTC until 2008. Wang’s father made billions after founding a plastics and petrochemicals conglomerate and his daughter would follow in his entrepreneurial footsteps. With her friend, Peter Chou ensconced as CEO, the Taiwanese company started out on a disastrous laptop project, but soon changed direction to manufacture PDAs and mobile phones, initially for other companies. Starting with Compaq, then HP and Palm, HTC quickly built a reputation for innovative technology and high quality.
Work on pocket PCs, like the Compaq iPAQ, led to smartphones running the Windows Mobile platform. HTC manufactured WinMo phones for Fujitsu-Siemens and Sony Ericsson. The company impressed as a contract manufacturer and caught the attention of various major carriers including T-Mobile, Orange, and O2. Co-branding was a first step towards striking out on its own and by the time the first HTC-branded devices hit the market in 2006, the company had a wealth of valuable experience and contacts.
The transition from manufacturing devices for other brands to building a name for HTC wasn’t easy, but a determined focus on the cutting edge and a willingness to adopt new ideas would serve the company well. 2008 was a pivotal year as the T-Mobile G1 (HTC Dream) launched the Android operating system. It boasted a 3.2-inch display with a resolution of 320 x 480 pixels, a 528 MHz processor, 192MB of RAM, and a 3.15-megapixel camera. The display slid to the side to reveal a physical keyboard. The reviews were mostly positive and the G1 sold more than 1 million units in the U.S. in the first six months after release.
It was followed by the HTC Magic (T-Mobile myTouch 3G) and then, in July 2009, the Hero, which was the first release to feature the HTC Sense user interface. After that came the Tattoo and the Droid Eris, but in 2010 things really took off. The first Google branded phone, the Nexus One, was manufactured by HTC and it was soon joined by the similar HTC Desire. Both devices ran Android 2.1, had 1GHz processors, 3.7-inch, 800 x 480 pixel displays, and 5-megapixel cameras.
The Nexus One showed HTC’s importance to Google and cemented its place in the vanguard of the fast-growing Android platform. The Desire was a more polished device and proved to be a major critical success. The company did not rest on its laurels, following up with the Droid Incredible, the HTC Legend, and the budget HTC Wildfire.
It never got better than the third quarter of 2011 for HTC when it announced after-tax profits of $625 million. The company managed to claim third place behind Samsung and Apple, leapfrogging Nokia in terms of value based on soaring sales. According to Bloomberg it was the largest smartphone vendor in the U.S. with a 24 percent market share. The “quietly brilliant” brand had grown into a deafening roar. Awards, plaudits, and a mountain of cash took HTC into unfamiliar territory. It was a stunning success, but Samsung’s growth soon threatened to undermine it.
HTC has lost ground steadily ever since. The company announced its first loss since 2002 earlier this month, a net loss of $101 million. The Q3 2011 revenue of $4.54 billion has fallen to $1.6 billion last quarter. There’s no doubt that fierce competition from Samsung has taken its toll, but there are other reasons that HTC has fallen.
With cash flowing into the coffers, HTC embarked on a licensing and patent acquisition spree to try and protect itself from lawsuits, particularly patent infringement claims from Microsoft and Apple. It spent $75 million on a collection of ADC Telecom patents. Then there was the $300 million acquisition of S3 Graphics. Despite these defensive acquisitions, and support from Google, which tried to lend HTC patents to use in its case against Apple, the company didn’t fare well in the courtroom. It ended up signing licensing agreements with Microsoft and Apple in order to settle cases. That means HTC is paying a royalty on every Android handset it sells.
The company also made some questionable investments. It spent $40 million with game streaming service OnLive, $18.5 million to acquire cloud start-up Dashwire, sank a $35 million investment into enterprise app company Magnet Systems, and then spent $300 million to grab a controlling share in Beats Electronics. HTC did sell back half its Beats stake for $150 million in the summer of 2012, and then the rest for $265 million last summer, so it may have made some money on that deal, but the Beats branding on its smartphones clearly did not work out as intended.
There’s a lot of talk about innovation in tech, but HTC proves that pushing boundaries and being first to market with new features and functions can be a double-edged sword. In 2010 the company built on a long list of firsts with the HTC EVO 4G, which was the first 4G smartphone to be released in the U.S. with carrier Sprint. The Thunderbolt and Vivid followed as the first LTE offerings on Verizon and AT&T the following year.
Sadly for HTC the networks were not in place, the consumer demand was not there, and the battery drain issue was serious. Being too early with 4G did not do the company any favors.
Throughout 2011 and into 2012 HTC released a huge number of devices; some were minimal updates which saw perplexing additions to existing model names, tagging the letter S onto the end, along with a host of 4G versions. As an example, take the Evo. There was the original HTC Evo 4G, then the HTC Evo 3D, the HTC Evo 4G LTE, the HTC Evo Shift 4G, the HTC Evo Design 4G, and the HTC Evo View 4G. How about the Desire line? After the original HTC Desire there was the HTC Desire HD, HTC Desire Z, HTC Desire S, HTC Desire C, HTC Desire V, HTC Desire X, and more recently the HTC Desire 200, 500, 600, and 601.
Muddled naming conventions were not the only problem. The Wildfire was the first signal that HTC might deviate from the premium end of the market, but no one was prepared for the ChaCha and the Salsa, which both came with pointless dedicated Facebook buttons. The HTC Rhyme was supposed to be a smartphone for women, but adding purple charms to the underpowered HTC Desire S was hardly revolutionary and the marketing effort was cringe inducing.
The lack of an obvious top device definitely hurt HTC and made it very tough for the Taiwanese manufacturer to go up against Apple and Samsung. Both companies outspent it on advertising and, even though Samsung released a similar bewildering array of devices, they focused money and marketing on the flagships: the Galaxy S and the iPhone.
In addition to carrier exclusives, HTC’s once lauded Sense UI had also grown bloated. In the early days of Android, HTC genuinely added value with the Sense UI, but the platform has come on so much since then that Sense is no longer a draw. Too much pre-installed software, slow updates, and less customizability all took their toll. Where did the microSD card slot go? Why was there no replaceable battery? Why were the specs not cutting edge? Why were the updates taking so long to roll out? Where was the long term support?
Not only did HTC fail to capture new audiences with its wider range, it also began to anger existing customers.
HTC saw the writing on the wall and tried to turn things around. The HTC One X had the specs and performance to compete with the best, and it hit the market in April 2012. The reviews were positive, but when the S3 landed in May the competition got tough. Our Galaxy S3 and HTC One X comparison summed up the general feeling in the tech press at the time – that there really wasn’t much to choose between them. Consumers felt otherwise and the S3 was an obvious winner in terms of sales.
This year HTC distilled things further, leading with the simply named HTC One. The specs are solid, the premium design is attractive, and the Sense UI has been cut back. It doesn’t tick all the boxes, and there have been some quality control and supply issues, but it’s definitely a great smartphone. Claims of 5 million units sold in its first month or so, would make it the biggest success the company has had in a long time.
It’s interesting that on balance the tech press probably recommends the HTC One as a better Android smartphone than the Samsung Galaxy S4, but Samsung sold 10 million S4 handsets in its first month after release. The obvious answer is that Samsung is a bigger company with fingers in a lot more pies and it has greater brand loyalty, built across devices, not to mention marketing muscle that HTC can only dream of.
HTC has also traditionally been reliant on the U.S. and European markets. It may be a Taiwanese company, but it’s still a relative newcomer to the Chinese market and it doesn’t have an especially big share of Asian markets. In the rest of the world it is way behind Samsung. Since the smartphone market is hitting saturation in the U.S. and Europe, the drop in sales hits HTC disproportionately hard.
The thing is, HTC can be successful without beating Samsung, third place is still a prize worth competing for, but having fallen out of the top ten, it has a lot of ground to make up.
The danger is that HTC becomes a victim of its own bad press and can’t break out of the current downward spiral in time. Heads have obviously rolled inside the company. There has been a major restructuring, a lot of people have been ousted, and recent reports are suggesting that founders Cher Wang and H.T. Chou are stepping up their duties to try and get things back on track. The HTC One looks like a great first step, and the forthcoming HTC One Max shows that the company is trying to address criticisms. Releasing good devices, or even great devices, is not enough to guarantee success, there has to be a winning strategy in terms of ongoing support and building brand loyalty. HTC could still make a comeback; much depends on how many bridges have already been burned with consumers.
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If the HTC One had come with a card slot and a removable battery I would have bought one instead of a Note2.
I think it was a better device and I’m pretty sure I’m not alone. Samsung have consistently produced phones with removable batteries and card slots. They don’t do it for fun….They do it because it has given them a uniqueness and there is customer demand. HTC are far from dead and as long as they don’t do anything silly like the stupid regional locking that has upset a lot of Samsung owners nor lock down devices so that devs can’t support it, they could still be a winner.
A lot of people would ditch Samsung for the right product at the right price.
Do you own a note 2 and i have noticed that most of the people who own a note 2 use stylus in the beginning but after sometime start to use it a regular device using the stylus very less too often did it happened to you too?
I rarely use the stylus but it is useful from time to time. Far more important are the removable battery and card slot – I think many are the same as me and would have bought the One if only it had had the removable battery and card slot. The stylus is something I could do without – a bit like a fingerprint reader!
Personally note 2 was the only samsung phone which i would have considrered as other samsung phones look not well built and cheap my sis had a SGS3 with a flip cover and the plastic at thye back looked poor really poor.Yes when we are talking about android phones are likely to hang some or the other time and having not a removable battery is a huge problem otherwise you can remove battery in case other things don’t work. totally i dont think people who are really conscious about their security buying a phone with a finger print scanner as eventually someone will post a video/post saying “iphones touch id hacked”
Did you buy a removable battery or filled up your internal memory with stuff you need to use every week?
dude it dosnt matter how much internal storage you have eventually you are going to fill it you but it should be capable enough to have multiple HD games and songs. Personally i think its is stupid to launch phones(top end) with 16 GB as it is going to fill up very quicikly instead make the 32 gb the standard version and cut the price a little as they dont have to manufacture and maintain two phones.
I don’t use it every week, but when I need it I know that I can find it. And I wish my 16GB Nexus 4 has sd card slot, or at least NATIVE OTG.
I agree. Last year I upgraded from an HTC Desire and was looking at the both the One X+ and the Galaxy S3. I loved the build quality of the Desire and would have liked to stay with HTC, but no removable battery or SD card for the One X+ pushed me to get the S3.
lol exactly same story here, I was shocked when OneX was announced w/o those, but nowdays sadly its the norm for non Sammy devices.
i think the s4 is a more comparable phone to the one but your point has been made.
i agree entirely. if the one had a micro sd and removable battery i’d be hard pressed to find one tangible advantage that the s4 would have over the one whereas the one has the awesome construction and the dual speakers.
samsung turned their entire phone division around with the s2. htc can still do the same with the next one. put the top of the line soc in it, replaceable battery, micro sd, stereo speakers and i think it could outsell the next galaxy phone.
We do not want a removable battery or microsd cards
Why not? and for some reason I can edit everyone’s comments…?
Because SD cards are old useless tech. They are unreliable. The cloud is the future. And the future is now. Embrace it. Removable batteries serve no purpose.
The cloud is useless in countries where the cellular technology is only up to only 3 Mbps data transfer, not to mention the expensive quota plus unstable signals. Also, people in my country love to store videos, music files, and crazy number of photos thanks to their absurd narcissism. Samsung phones dominate here because of this, plus a strong marketing campaign throughout the years since the time of Samsung Galaxy Tab P1000.
Actually 3mbps is fast enough for using the cloud. Sammy phones dominate because they are so cheap and marketing. And because people are frnkly idiots and don’t know a superior product when they see one.
Yeah, some people really are idiots and don’t know superior products when they see them. You’ve done a wonderful job proving that point, Weston! A+
And you are a dumb ass.
The only dumbass on here is you. Exactly what problems do removable batteries cause???? Htc got greedy that why they took away expandable storage and removable batteries. Their greed and stupidity has cost them. I hope they have fun in bankruptcy lol In two years your precious htc one will be worthless!! Who wants a phone without expandable storage and a dead battery u cant remove oh that right u do!! enjoy moron!!!!
They are worthless because they are not needed you twat. And Sammy won’t have removable batteries for long. Less than point 1 percent buy a phone for a removable battery and expandable storage. HTC will never been in bankruptcy. If the One is worthless why has it won more awards than other Sammy phone combined? And seen much better praise? Lol you are such a said pathetic fool A lot of people do you moron. Expandable storage causes a ton of issues. It causes a great amount of lag (One of the many reasons that Sammy phones lag as much as they do well that and Touchwiz) It is also outdated tech. And HTC is only doing what Google asked them to do. This is 1999. Stop living in the cloud with your lag phone and SD Card and join the future. Use the cloud. I never have a problem with my battery. I ca get 18 hours with moderate use. close to 10 hours on heavy use. And if it starts dying their is a very easy solution. PLUG THE THING UP. You truly are pathetic troll fool.
Less than point one percent? Assuming that you know only this 0.1% of the world’s population, that means you know 7,197,814 people! And by the looks of it, I think you barely know anyone outside your family. Don’t create facts dude. Not cool.
This is 1999? Really?
SD Card is outdated? Are you really from this planet? Or maybe you’re just an old, rude, pathetic, out-of-work HTC fanboy who lives in a dream-world where HTC rules the smartphone industry.
Yes. Less than one percent. About .1% want a removable battery or SD card. The vast of majority don’t care. That is a fact.
Never said this is 1999. I said this isn’t 1999. Learn to read.
Yes SD Cards are outdated tech. They fail constantly. They cause severe lag (One of the many reason Sammy phones lag so much. Look it up) and are just old outdated tech. Join those of us in the future. And use the cloud you twat.
So you can speak for 7,197,814 people (.1%) ? That is a fact in WESTONLAND right fanboy?
The mere fact that you edited your comment after seeing mine shows how moronic you are. Learn to type correctly, so that you do not need to edit your comments after someone points to a mistake.
I have NEVER EVER faced ANY kind of lag with SD Cards. Man, I was right. You ARE an old, rude, pathetic, out-of-work lowlife HTC fanboy who lives in a dream-world (WESTONLAND) where HTC rules.
Google Music + unlimited data = :D
I can understand the frustration if you have expansive data and poor coverage which is not an issue in the UK.
as for the battery make it mahusive and then who cares if its locked in their. Unibody is aluminium perhaps better than a plastic battery flap!
Samsung camera quality + sd card slot + screen + battery + audio quality in a HTC One body with stock 4.4 :)
Stock Android sucks compared to Sense. SD Card slots are pathetically stupid. And will be gone. Join the future. HTC One camera beats the s4 camera every day of the week.
There was nothing good about blinkfeed. Haha sense like most skins are awful compared the real thing.
You are an idiot and in the minority. The majority like Blinkfeed.. Blinkfeed is amazing. All my news in one spot. And Haha. Stock Android is awful. Boring. Dull. Sense is leap and bounds better and a head of it and if you disagree you suffer from a extremely low IQ. I will take Sense over stock any day. If Sense is so bad why has Google implemented things from Sense into Stock? Skins are not awful expect Touchwiz. Sense is amazing. Fast. Fluid. Beats stock any day of the week. You really are an idiot.
No need to call him an idiot bro and it turns out that you are actually the minority because a lot of people want SD cards and removable batteries and Stock android is without a doubt considered the best…i was so shocked when you said Sense was better….it’s not even close. Don’t get defensive because you like a phone so much.
Wrong again bob. If SD Cards are so important and people want them then why does the iPhone sell like hotcakes? People do not want them. Nor removable batteries. That is something a small vocal minority want. Not the majority. The majority don’t care. They will buy whatever they are told by marketing. So try to get your pathetic facts straight. No one wants removable batteries or SD Cards, but a small vocal minority. I think the research teams, at Google, LG, HTC, so on and so forth know what people want. And none of them provide SD Card slots. According to Google: ‘Consumers do not want them. And they are to confusing for consumers.’ Nice try though. You clearly are just a Sammy fanboy trying to make it seem like removable batteries and SD Cards are the be all end all. They both suck. Removable batteries cause far more problem than they solve. Why is it so hard for you idiots to plug in your damn phone like normal person? You know everywhere you go you can find a place to charge. And we have this new invention not sure if you have heard of it called a charger charger. Not to mention wireless charging. SD Cards are unreliable. They crash and fail causing you to lose all your data. And they slow everything down. Sense is better. You get more bang for your buck. Design is better. And almost every Sense feature has been implemented into Stock. Stock is almost as boring as iOS. In 3 years time SD Cards will be non existent as well removable batteries. Nice try. Nice try though.
As of Q3 of this year, Samsung is outselling Apple in terms of smartphones per quarter. Try researching a little bit before tooting your own horn and superimposing your views over the majority’s. 38% of smartphone sales in Q3 are Samsung phones and 34% are iPhone. At the rate Samsung is outselling other carriers, it wouldn’t be too surprising if by this time next year Samsung smartphones would be over 50% of all smartphones sold.
Yeah and the people that buy phones with removable batteries do you know how many of them actually remove the battery at any point? Less than 1 percent. People don’t care about that but a small vocal minority. 99.99 percent of people will never remove their battery. Because they don’t care. Yeah and when they fail that’s when you get a new phone because it takes a lot for a battery to fail dumbass. Not like batteries off old. New batteries have no memory. And it takes a good couple of years for them to start failing.
Expandable memory is useless and needs to go the way of the dinosaur. It is for the pathetic and the stupid. And you fall into both.
I feel sorry for you for as stupid as you are.
The only reason Samsung sails so many devices is because of its marketing. Nothing more. It’s not because of removable batteries or SD cards.
Do some actual research. Because when you do you will see a removable battery and sd card is not important to anyone but the minority.
All phones in a couple of years will have sealed in batteries and no sd card because those are useless features. Google is already working to ban sd cards.
Wow, please do share where you get all these interesting facts. 99.99% of people is a very bold statement to make. Expandable memory will not be outdated until cloud storage is free and when carriers offer actual unlimited 4G LTE data plans.
“If SD Cards are so important and people want them then why does the iPhone sell like hotcakes?”
For the same reason Spice Girls cds sell like hotcakes.
People are idiots.
And that is the same reason people buy phones with SD Cards especially Samsung. SD Cards suck. Only idiots want them.
Join the future. Use the cloud.
Look into the Asian models of the HTC One, Dumbass.
Use the cloud like those of us in the future dumbass
You do realize that the Asian models of the HTC One and HTC One Max has SD cards right?
Your point is moot.
Don’t give a shit about the Asian markets. And that has not going anything to do with this.
US has cheap phones on contracts and also has better internet speed. Come out of US and see there are lots of countries where phone are not sold on contract and they have like 15kbps gprs that too very costly. and per capita income is also low so in those places people will always get the cheapest option. US market are now saturated where as other markets still only 10-15% people own smart phone.
if companies want growth they will have to target these countries with cheaper phone which the people there can buy. they is what samsung is doing it is providing lots of cheaper phones with those high end premimum phones.
Like it or not Asian market will decide the next big thing(pun intended)!!!!
How old are you? 10, 12? you seem like one really sour asshole. Maybe you should get some manners, face the fact that Samsung phones and stock android are better and then we will stop the planet to kick scum like you off it.
BTW, If people don’t want SD cards and removable batteries then how come Samsung sells more phones then Apple does? All of Samsung’s devices have a SD slot including their tablets.
Btw, Your precious HTC didn’t even make it on the list.
Yeah it is marketing you fool. That is the only reason. You are just a pathetic Sammy fan bot. Paid for buy Sammy to bash anything non Sammy. The reason they sell is because marketing. And Sammy is dropping SD card support very soon. You are pathetic. No one buys a Sammy device for an SD Card but a small small minority. They buy it because of the marketing. Because that’s what everybody else is buying. Because that’s what’s cool. Not because of some lousy slow and laggy SD Card slot.
Yeah they did get RDJ but haven’t really started their marketing. And haven’t sold decent? The One was selling as of July around 5 million a month. You don’t call that decent? You are just a pathetic disgusting disgrace to humanity and the Android community. Pathetic Sammy fan ass hat.
Yeah ZTE nor Samsung will be buying HTC. Never gonna happen. I bet you all the money in my trust fund on that one. HTC is making a comeback.
The report you cited was discredited.
You do realize that Apple markets just as much as (if not more than) Samsung? Why is Samsung still outselling them?
HTC spent a fortune marketing the HTC One, and they still just declared their first financial loss in years.
Marketing can get you only so far.
You are an idiot and in the minority. The majority like Jesus.. Christianity is amazing. All my info in the Bible. And Haha. Science is awful. Boring. Dull. Christ is leap and bounds better and a head of it and if you disagree you suffer for all eternity in Hell. I will take the Bible over science any day. If religion is so bad why has governments implemented things from the ten commandments into law? Religions are not awful except Islam. Jesus is amazing. Bread. Wine. Beats science any day of the week. You really are an idiot.
lol baptist I see wat u did ther,
LOL? this is one BUTTHURT fanboy here guys! The s4 has a better camera in all aspects apart from low light. SD cards will never only stop being used when mobiles have more than 64GB of storage, Sense just looks good. There’s no advantage that sense has over stock android. Now go back to your sorrowful pit of stupidity and get your issues fixed.
Haha the S4 camera’s low light performance is horrendous and every review agrees that the HTC One’s camera outperforms in low light then the S4 and any other phone and that it terms of which is the better camera the reviews have been tied. The only reason you think the the S4 camera is better is because you are one of those stupid Americans that think the more megapixels the better. Which is not true. A 4mp camera can take a better picture than a 21mp camera. Megapixel count doesn’t matter. And the One Camera is clearly better than the S4. HTC’S camera have always been better than the crappy Sammy cameras. SD Cards will not stop being used. That is the future. Don’t believe it if you don’t want to but that is the facts, I will bet you my entire trust fund on that. That the best you got?
Ahahahahah…. You’re even more stupid that previously thought! Let me lay out some facts for you.
1: I’m not American
2: it’s true MP don’t count towards better images, but it’s also true that it’s better to have more MP on a mobile camera. DSLR rules don’t apply here
3: The camera on the s4 completely ass kicks the One in any other condition APART from low light
4: The Ones video recording it utter bullshit
5: people won’t stop using SD cards as long as the storage capacity of a mobile device out of the box is trash.
6: You seriously need to open your eyes man, your views on technology are screwed. You should also actually stop bashing the shit out of everything NON HTC.
1. Whatever. Point still stands.
2. Wrong again bob.
3. No it doesn’t. The One Camera outperforms it.
4. Yeah well you are the only one to think so. No one else does. And the video recording on the One is far and beyond better than Sammy.
5. Yes they will. So you are telling me 32gb on the HTC One isn’t enough? And 64gb? 32gb is enough for most people. Hell 16gb is enough for most of the average consumer base.
6. No you do. I don’t bash. I point out facts to the blind.
I’m not even gonna bother lower myself to the level of scum like you. Good Day.
stock 4.4 would be worse. What you mean is Google’s 4.4
Removable batteries are for the stupid If 32gb isn’t enough or 64gb isn’t enough then join those of us in the future and use the damn cloud.
…why are removable batteries for the stupid?
If you don’t can’t help ypu.
Westin you really sound stupid. I owned a galaxy nexus and need at least one extra battery to get me through the work day.
Yeah plug your phone up then dumbass
Your intelligence is overwhelming may i suggest you get off your lawn couch walk up your stairs open your trailer door and go to bed on your couch/bed. Moron
I am not the one to stupid to use a charger. You are pathetic.
Like i said genious go to bed or better yet just away far away. Your mother must be proud at least you can type. Increase yoy volcabulay. Nit wit
WOW you can’t even spell genius. What a “Nit Wit” as you like calling others who are smarter than you.
Auto spell didnt check it
Go back to your moms basement
How about you go back to your moms basement. I don’t live with my mom and haven’t since I was 17. I am 23 now and support my self you jackass. GO get a job and stop bumming off everyone else and trolling. Dick Weed. My girlfriend thinks you are a very stupid person. Do you even have a significant other?
Dont lie and mind your own bussiness. I got tired of reading all the degrading remarks that ass was leaving so i decided to give him back what he was doing, none of your bussiness .plus I have a masters and a bachelor from Purdue and make more than you will your entire life. So once again mind your own bussiness
Wow!! I love how people have to make stuff up just to make themselves feel better. Stop faking and lying. You are the type of people that make the internet a horrible place for everyone. You are just another self-centered asshole.
Like I saud travis go back to the basement and stfu you gremlin looking troll
With a masters and a bachelor degree you think they would have taught you how to spell said. Mike you are an idiot. FYI I don’t live in a basement and I haven’t even spoken to my mother in over a year. So lets try this again. Hit me with your best shot.
Travis i have more than you will ever have. Basement boy.
Okay. So this conversation is going nowhere since you can’t seem to get your brain working with your fingers.
> My girlfriend thinks you are a very stupid person. Do you even have a significant other?
This has to be a parody.
I would have bought one if i could trust the phone would be updated. I know they say they are going to do a better job i just need to see it first.
I came here to post the exact same thing. My first smartphone was a G1, and I loved it. I used it for 2 years and then grabbed an Evo, which I also loved (and still use), despite the battery issue. Recently, that Evo “filled up”. Internal storage is completely full, to the point where I cannot even create a cache for google play (so no streaming music due to low disk space). When I went looking for a replacement phone, I found that HTC decided to take the iphone route and create a phone that has no expandable storage, no swappable batteries, and is nearly impossible to service due to the single-piece body.
The S4, meanwhile, offered everything the users actually wanted, so people actually bought that phone. All HTC had to do was keep the same features they had in the past, and they could have competed, but they removed EVERYTHING that I liked about their phones, so there was no reason to buy from them anymore.
The real kicker is that HTC then released foreign versions of the One (in Japan and China) which have a removable SD card slot. They obviously realize that in those markets, they need to match competitors if they want to compete. What made them so cocksure that they’d be able to release a pretty-yet-technically-deficient phone in this country and actually compete with superior phones? They made an Android phone and tried to appeal to the iphone crowd, and they paid the price for it.
If not for Samsung’s anti-customer behavior recently, I’d definitely own an S4. Instead, I’m just waiting it out on my Evo, waiting for someone to release a phone that does what I want. HTC made these phones in the past, and then stopped, and now they’re paying the price for their idiocy.
I’m quite pleased witht the HTC butterfly S. You have to order it from Asia which is just crazy, and it doesn’t have removable battery which is a shame. But it does have a huge battery and an sd card slot.
A Removable battery would have sold me on the HTC One, but they failed to do that and failed to receive my money.
AND A FUCKING SD CARD SLOT -_-
It’s a “unibody” aluminum design FFS! You can’t get everything.
True, non removable is a good compromise for superior build I think, a massive battery would make it fantastic though!
HTC Butterfly s :D
Thats apple style
I own a HTC One Device , never face a problem with storage , have all the music i want to listen to , all the game i want to play , even some movies to watch , and never had a problem with the storage , the only thing is the non-removable battery , but still that isn’t a problem for me anyway :D
When you buy a sd card, it will last through generations of phones. I simply do not want to pay premium for getting 32gb version when I already have the sd card. I also have nearly a TB of FLAC and AAC music collection, but I think that’s an extreme case.
Most of the apps you can get now can’t even be moved to SD cards. Your argument is invalid. Use the cloud as you can use it on almost all your devices and never have to remove anything. I don’t know how many times that my phone just stops reading my SD card it becomes useless as it tries to reconnect to it. I am upgrading to the HTC ONE once I finish saving up for it.
a) Your first point would be valid if you do not know how to move non-sd-apps to the sd card. It’s really simple, but if you can’t be arsed, I guess you are stuck with the internal storage
b)Why is my point invalid? Jesus, these things come with like 2years warranty minimum, mine has 5. It’s really simple: phones with smaller storages are cheaper, and you can use the same SD card from the older phone, SD card + cheap phone==bargain.
c)There is no point to this discussion if you are one of few that uses a couple of megabytes for the contacts. But for the “Buying expensive phone with huge storage VS same phone with smaller storage and SD card”, the SD card wins hands down. Embedded devices are not meant to be as expensive as most smartphones, that coupled with short life span of 2 years, you are really spending hundreds of dollars on a storage that will last 2 years.
What I would be paying for is the premium build of the device that would last for years and not die a year and a half in so I have to upgrade sooner. I use the cloud for all my multimedia purposes and I actually am quite a data hog. I am also paying to get a mini TV, Radio, Phone, computer and game system. I can’t stand SD cards. They have no more viable place in this world anymore.
Like I said, you can still buy the cheaper version of the same device, just with smaller storage-except those without SD card slot, but hey, there are plenty of manufactures with premium build, Sony for one.
Really, I’m sorry that you feel that way about SD cards. I think they are brilliant. I used to buy phones that last me 3~4years, my Galaxy S I only replaced last semester. Now, I’m more inclined to buy sub 200$ devices because a) cheaper, I can get upgraded hardware every year or two. b) these embedded devices become obsolete way too quickly, on the bright side you get that much more improvement!
Let me use a Porsche analogy. Turbo S 911 is much more better deal than the default 911, because the whole power train can take the increased power output of a turboed version with even more room for tuning and supercharging ie) you are getting better performance/price.
Now, if a 64gb phone was cheaper than 32GB phone with 32GB sd card, you would be absolutely correct. You could tell me to shove “SD card lasts forever” argument up myself and leave, but this really is not the case. SD cards are cheaper because they are sold in much higher volume, better standardized, more interfaces, and so on. SD card is just better way to have more storage than the built in eMMC memory in your phone.
If you’d like to use the cloud over that, go ahead! I use Cloud and SD card because they really do cover all the bases, together.
And SD card is going to stay much much longer than you think. Sure, it will be soon be replaced with much faster, cheaper devices, but the local storage aren’t going anywhere. The gap of bandwidth between local storage and cloud is just too big,
Never had a problem with the storage, and battery.
It has a freaking 32GB already as a standard FFS!
yes SD Card is a nice-to-have feature the minor population that really needs to carry 5 movies on the phone with them everyday and can’t manage their storage. Is it required for 90% of the target users? NO.
Battery is awesome for me. Note 3/2 has better battery because they are bigger. Compare to S3, HTC One’s battery last longer.
Join the future. Use the cloud. And also are you seriously trying to say that 32gb and 64gb is not enough storage?
There’s always a plausible use case for having plenty of storage on the device. If you’re recording 4K video while travelling internationally, you might find that you do need a lot of storage on the device, and you don’t want to pay steep charges to upload the data to the cloud while roaming.
Yeah you are an idiot.
Who needs to record 4k video?
No one “needs” to, but some people “want” to.
If you don’t “want” to, why rip on others who do?
Its cheaper to buy SD card
Wrong again bob.
if HTC thinking as arrogant as you, they won’t have any FUTUREat all.
add microsdslot, add removable battery, then HTC will have bright future, then they can join the future.
NO BODY WANTS THAT. But a small small minority. Both are a waste. Both suck. If you replace your battery it will violate your warranty most the time. Why is it so hard to freaking charge it? It isn’t. MircoSD Cards are useless. They cause tremendous problems. They slow down the phone and cause lag. And they have a high failure rate. Google wants SD Cards banned from Android phones.
SD Cards suck.
Join the damn future. Use the cloud. No one wants an SD Card Slot but a vocal minority. No one wants a removable battery but the stupid.
I wonder if everyone who says sd card slot and removeable battery is promoting samsung device….
Nope, I think that war is completely different… htc one is the best phone hands down but some places like mine dont have 24×7 electricity, and not to mention many times during travel you need some power to pass time and remain connected to get full use of the smartphone. Thats why micromax and many other manufacturers are doing quite well here than htc and other unibody design phones.
Agreed! I had 2 HTC phones (incredible and rezound) and the lack of updates to those phones put a very bad taste in my mouth with the company. Then they release this apple like phones with no SD card or removable battery and that was the end for me. I will take a plastic phone that includes a removable battery and a sd card slot any day over a metal one. This is why I have the S4 and love it!!
HTC One updates to 4.3 earlier than S4, btw.
While that is true, Samsung is updating more devices like the S3 and the Note 2. HTC pretty much ditched all of last-year’s phones like the One S and One X
That is not true HTC One X had a sense 5 … while samsung s3 didn’t get the the new touchwiz
It didn’t get Sense 5.5 though.
The One S is a low end device, and if you’re buying that you shouldn’t have any expectation of an update.
The One X launched with ICS and got TWO major updates. That’s pretty good.
Except for the screen, the One S was a high end device, arguably faster than the One X in some ways.
One X and X+ in North America is still stuck on 4.1! And they probably wont ever get 4.3…
You are stupid. Removable batteries are for the stupid and weak minded. They cause more problems than they solve. All those S3 phones that exploded where caused by a replacement battery. So 32gb and 64gb is not enough? Also you do know Google told OEMS to stop with the SD Cards right? Join the future. Use the cloud.
Removable batteries are great as long as you don’t unbranded replacement batteries from dodgy sources. In South Korea, your replacement battery comes in with the phone, so you can always rely on it.
Removable batteries are for the stupid.
Oh what an enlightened and yet crushing reply /s
Sure your feelings. You know it to be true.
Bro you are wasting your time talking to Weston, he is an obvious HTC fanboy…it’s terrible…actually calling someone weak minded because of replaceable batteries lol
Removable batteries and SD cards are both a waste of space and a waste of time for developers. Batteries create warranty problems as the penny-pinchers try to go cheap by putting in 3rd party junk in their phones to squeeze 4 years out of a device only meant to last two years. SD cards are the cause of tremendous performance problems as the device tries handle two different types of file storage. Yeah, you can now carry around your 35 high def movies on your phone, but it becomes a buggy piece of junk that the OEM can’t recover its costs on unless they chop out features or QA time.
As others have said, join the future. These things are in the past and they are NOT making a comeback, so you might as well just accept it and move on.
You are not telling me anything I don’t already know.
Why are you talking to yourself? It’s plain to see that you Mark and Travis are the same person.
You are a dumbass.
I need chemo after dealing with you. You are a cancer on humanity and we need a cure FAST.
You are a disgrace..
The Nexus 7 2012,HTC One X and Galaxy Nexus would like a word with you. They lag like a mofo due to crappy NAND. Nothing to do with having a external sd.
How’s having external SD make a device lag? All your data and apps are installed onto your internal SD or /data partition, Infact the external SD isn’t even touched other then you manually putting stuff like media onto it.We have moved on from 2011 when HTC devices didn’t have any internal SD but all relied on external sd. Samsung was actually the first to put internal SD into their SGS1 back in 2010, HTC only caught up with the HTC Rezound in Dec 2011.
No Android OEM phone has ever been updated as fast as the HTC One.
That’s the HTC One Google Edition. Not the normal version.
Removable batteries are stupid. They are not need and cause more problems than they solve.
THIS. Expandable storage is huge in europe and the developping world. Nokia knows best.
Nokia doesn’t exist any more. It failed.
The developing world can’t afford the high end devices. They’re still buying Blackberries, Gingerbread devices, and second hand phones imported from wealthy countries.
Expandable storage is not huge in Europe. SD card advocates always make grand, unsubstantiated claims about how many consumers absolutely love SD cards. In reality it is a very small niche group of buyers that scream bloody murder when a phone doesn’t have this antique feature.
i think extendable memory is a must but removable battery is questionable. i have never switched my battery in any device that was able to do it.
Well , instead of buying an extra battery u can carry a portable charger ,HTC already sell those -HTC Battery bar – …. It’s not that expensive plus u don’t have to reboot ur device
And it is always possible to use cloud storage serves , Also HTC One has support to read USBs so u can have a flash driver or a SDCard with a reader for your movies or not frequent used large files
I think non-removable battery and no SD card slot is a good compromise to have that aluminum uni body
I have an HTC One … 32 GB is more than enough ,and the battery do just fine
And its 4mp Ultrapixel Camera is to make the company down. I know HTC never care about the feedback from all of us. This may be my last time to give feedback on the article related to HTC
1/ Overpriced (Compared to its competitors)
2/ Battery (Battery is an important part for every users to expect)
3/ Camera (Most people don’t want to pay a lot of money to get the so-called ultrapixel from HTC at all. It is better in low-light but the image comes with a lot of noise so you should remove it from your high-end product. I think for most users think that: bigger is better. They need the camera that can capture detailed image
I remember back in the day when I was thinking about buying an Android smartphone. I had to choose between SGS2 or HTC Sensation (yes, I came a little late to the Android party!). I looked at the specs and they were pretty much identical. But then I got some hands-on and well, Sense xyz (don’t know the number) was horrible! I also went online and checked what people were saying about these phones. Only really bad thing people were saying the SGS2 had was the AMOLED screen, but many people were complaining about Sense, HTC’ updating and lack of an SD card and a removable battery. I bought Samsung and did the right choice and it seems that many other people made the right choice too and HTC is now nothing (in terms of sales) compared to others. This year HTC has stepped up its game, but I believe it’s too late, just like it was too late for Nokia :’(
You are an idiot.
WOW!!! Seems you got your panties in a bunch. . . give’m a good tug and pull them out, and stop being such an ASS!!!
You are a twat
You say your panties are stuck up your twat as well??? Makes sense. . . just pull harder — might hurt getting them out of that dried up crusty snatch of yours.
Haha you don’t even know what the word twat means. I knew you were dumb just know that dumb.
Twat means idiot moron.
Not that I’m the least bit surprised you don’t know this, but:
twat = vulva/vaginal opening
1650–60; perhaps orig. dialectal variant of *thwat, *thwot, presumed Modern English outcome of Old English *thwat, akin to Old Norse thveit cut, slit, forest clearing (> E dial. (N England) thwaite forest clearing)
If the only way you can support your opinions is by going around spouting essays of vulgarism at strangers, you could at least learn what the terms mean, instead of acting like a sulky toddler just because people don’t like your favourite manufacturer anymore.
Yeah 200 years ago. Now the word means idiot. Do some better research dumbass. Stupid American.
Actually you are a idiot, NeedName knew exactly what a Twat is, You obviously don’t.
a woman’s genitals.
hit or punch (someone).
“if my best mate said that I’d twat him out”
Yeah it use to. Twat now has a common usage of meaning idiot, dumb ass.
Your posts make me yearn for the old days, before “Web 2.0″, before the uncouth, unwashed, uneducated, unintelligent, ill-mannered lumpenproletariat gained access to the internet.
Yeah you shouldn’t talk about yourself like that. You are a pathetic waste of life.
Almost every post you make contains obscenities and vulgarities, and none of your posts that I have seen say anything intelligent. Everyone you address, you call a “twat”, an “idiot” or a “dumbass”. I expect you do this because you have been called these things (accurately) every day of your life, so you think it’s normal to talk that way.
Thanks, I knew this comment would get hate becaise this is an article about HTC
Samsung paid people to complaint HTC phones. It’s not rumor. They get fined for it. But it’s too late, people believed it. It’s not that some HTC phones don’t have problems as any other phones out there, but Samsung made it the biggest deal it can with money to win the race against HTC.
Hmm…I recall the sensation having a SD slot and a removable battery though.. Hmm maybe not your region.
I guess so
If they manage to get the price right they will have more and more people buying their devices.
I think HTC’s step of rolling out updates much faster is a major step in the right direction especially if they keep thier promise on KitKat 4.4 in 90 days as well as the focus on building more premium phones, imo HTC is making alot of steps in the right direction.
I started with the HTC MyTouch 3G on T-MO. . . in all honesty, not a very good device from the start. However, it seemed every update, and they were very rare, made the device worse. This cumulated in the final update which left it a buggy crashing POS. . .
Either HTC intentionally pushed a poor update or they are idiots — either way they left me not wanting to even consider their devices. I honestly believe they pushed a poor update to push people to upgrade. That’s not the way to do it — give the user the best UE possible and they will become loyal. Push them to upgrade and they’ll drop you like a bad habit.
Since then, HTC hasn’t really done anything to convince me I ought to buy their devices over anyone elses, thus no HTC.
They had a chance in being one of the first major Android OEMs in the US. . . and they tanked it with bloat, slow updates, buggy updates, etc. . . their own fault for the mess they are now in.
Oh by the way, the HTC MyTouch 3G got their updates from T-Mobile and not HTC. Any of those crappy updates were T-Mobiles fault and no HTC’s. I work for T-Mobile so I am not biased. I just know that from facts. HTC creates the update and sends them to the carriers and it is up to the carrier if and when they will send the update. Or if they want to alter it to add their own bloatware on it. So don’t blame HTC for slow updates when it is the carriers that stagger the updates.
Back in June I was very indecesive, would I get HTC One or Galaxy S4?
Well, living in Brazil, Galaxy S4 arrived first, damn, HTC One still didn’t arrive here! So, my option was to get the Samsung device, as I played a little with it before an enjoyed. I believe that’s one of HTC errors, I understand that you have to get a solid market in Europe and US, but why can’t you try selling your items here, probably I would have ended liking One more than I did with S4, but it’s not important now. I got S4 and I’m happy with it. Just by curiosity means: HTC One X was never sold in Brazil too, or if it was sold I never saw, as there is ZERO ads for them here.
Another point was already pointed out: the lack of removable battery and sdcard. Even the One having a 64GB option, it could offer 64GB + 64GB external, wouldn’t that be great? A cellphone with 128GB memory? For the removable battery I can assume their point still, even I preferring a way to remove my battery, I think having a removeable back could take out the premium feel of One, if you pass your hand on the side of S4 you can feel the small hole to take out the back, and it can be a little annoying sometimes.
Another error I believe HTC did with One. What lay people likes? Numbers. It doesn’t matter if you have a device with a 13MP camera with bad lens and a 4MP camera with good lens, they will go for the 13MP, just because it’s 13MP!! Also core numbers and frequency, what do you think is most useful? A quadcore Kreit Snapdragon 600 1.9Ghz or a quadcore Kreit Snapdragon 600 1.7Ghz? Or would you prefer a octa-core? What will lay people think? Wow! Eight cores!! That’s a beast I’ll get it!! Or even, 1.7 or 1.9Ghz? Well, 1.9 is bigger so it’s better. When we know it’s not about the frequency or core numbers, true 1.9Ghz may be faster than 1.7Ghz, but it’s very hard to you to achieve such a level of CPU usage.
Even I disliking the idea: iPhone still sells a lot! Why? Because it’s almost a “cultural” level to have an iPhone now. And we are viewing a growth in Galaxy’s sells too! Why? People don’t know if this cellphone is better than the other, they only know that it’s a Samsung or Apple device so it will be good. Unfortunately HTC is not in this “cultural level” yet. Actually it got a not so good fame from older devices. My dad owned a HTC Diamond, which he hated. I have a friend with HTC DNA, he told me he’ll not get a HTC again. And guess what? I bet many people think this way. Due to a bad past HTC got a not so good reputation nowadays, and the lack of ads isn’t really helping, there are plenty ads about Samsung devices, I mean PLENTY! While HTC there is one or another… Correct me if I’m wrong please, I’m just speaking about what I know here in my country.
While it’s fun to see in the article how HTC made a huge jump and showed potential to be one of the most amazing cellphone makers ever, the company made some mistakes, which also happened with Guitar Hero franchise. I know it’s a different niche, but remember: every time you went to check GH there was a new one out, and it was always Guitar Hero: (Insert band name here) or something like that, nothing new. HTC did the same mistake, why to release 100 different Evos? Release something that the market will enjoy!
Again comparing to another company… Google sells many Nexii in a short period of time. How? The Nexus started with Developer purposes (I know the first Nexii were HTC) and they managed to get well with this, but since Galaxy Nexus they started to produce a developer+end-user device! Having two niches. The best? It’s always one of the most powerful devices to be released in the year for the price of simple $300-$400. If you can’t get to your consumer heart, aim for the pocket! That’s one thing Google did, it sells amazing devices at prices that you can get 2 by the same price of iPhone.
Summing it up. HTC did a right move with HTC One, it achieved to many people hearts, but it’s still not enough, they won’t be able to create a “HTC Culture” in one year, so they need to aim for other markets. Also external storage is always welcome! After Google removed it from Galaxy Nexus people started complaining, and they have to sell to this kind of people! They have to invest in a more appealing marketing, just like Samsung does, because the lay people are the biggest share in this world, if not we would not see that much iPhones being sold. And to finish, HTC still have a chance, it’s up to the company to know what is best and do it! After HTC One release, it started to build a better fame, they have to still settle down the old bad reputation, however they still can do it, and I am hoping for them to come up with an amazing device, that will bring another nice competitor in this savage mobile world war. Because more concorrency means better devices for us.
(While I’m declared an Apple hater I intended no such feel in this text, if in any way it looked like, please disconsider it.)
Good reading. Thanks
So it’s basically a huge case of bad luck? Damn.
HTC does a lot of things right imho, what I personally don’t get is, why people do need SD-Card slot + exchangeable battery. It’s not like I don’t “like” having the option, but I don’t know anyone using more than 16GB myself or removing their battery on phones having the options (friends and family).
Im personally into LG/Nexus right now and been into Sony and HTC before that. Samsung never got my loyalty, and wont get it anymore. They dunno smartphones in my opinion, which might be weird, but their phones seem just average and overpriced for me. Now start the hate.
Never had a problem with the storage, and battery.
It has a freaking 32GB already as a standard FFS!
yes SD Card is a nice-to-have feature the minor population that really needs to carry 5 movies on the phone with them everyday and can’t manage their storage. Is it required for 90% of the target users? NO.
Battery is awesome for me. Note 3/2 has better battery because they are bigger. Compare to S3, HTC One’s battery last longer.
I think they make good phones but their marketing sucks! And Samsung’s doesn’t !
Also I think in England the HTC wildfire was very popular and terrible which ruined HTCs reputation
HTC still has some life left in it. What they need is aggressively smart marketing. Do emotional ads like the Chrome OS’s Jess Time and the Nexus ads; connect with people. Find some way to give us a removable battery and SD card slot without the plastic. Dazzle us with amazing designs and give us timely updates. Give us a good experience!
I don’t want a removable battery or an SD Card lost. Removable batteries cause more problems than they solve and are frankly for the stupid. As are SD Cards. 32gb and 64gb is enough storage for anyone. Also join those of us in the future and use the damn cloud. Loser
You sound like someone who used to work for a mobile phone manufacturer who thought they knew better than the customer.
.. just before they went out of business as they believed their own opinionated view that customer choice should be limited.
Yeah you wish.
You don’t represent customers, you represent yourself A customer, I don’t understand why people project them selfs on others, Removable batteries or SD slots are NOT what the far majority of customers want, and this is not my own opinion it’s the statistics that allowed such OEM to take take such decision and the point is also proven by the most selled smartphone in the world which has neither. from a Technical point of view (From someone calling himself TechGuy I would have expected better…) SD and Removable batteries brings many issues and you probably know about them, and to finish Samsung and Sony are sticking to SD simply because they are the major SD card producers in the world and both account for 70% of SD in the market and that’s why they are pushing for them.
To conclude, what the end User want is enough battery capacity and enough Internal Memory, 32Gb is more than what the average consumer needs, and there is 64gb option for enthousiastic users, as for battery life I think the minimum should be a full day of medium use, and todays battery are getting better and better we are seeing 3Ah+ battery on Highend devices, One Max, Note 3 (phablets) but Also proper smartphones such as the G2 and Butterfly S and the upcoming chinese are getting there aswell
I could be wrong, but I’m fairly sure that the HTC Hero was the first Android device they created with Sense. I owned the HTC Magic (my first taste of Android) and that never had Sense, in the UK at least. Through Vodafone UK we did end up getting 2.2 Froyo (albeit a pretty basic taste of it – no live wallpaper support, incredibly slow etc.) but it was just stock Android.
To be honest HTC stopped appearing on my personal list of potential future phones since the days of the glorious HD2. The Samsung galaxy S2 was the first phone that came on the market that was a worthy successor. The HTC One did look interesting when they first announced it but it was never really in the running compared to the galaxy s4. No sd card was an instant disqualification in my books and their poor history of issuing updates didn’t help. Then Sony came along with the z1, offering the build quality and material quality some people insist on in a considerably faster package and HTC ‘s flagship was pretty much dead. It was a tight call personally, but in the end I opted for the note 3 for the better screen and stylus input over the z1.
So 32gb and 64gb isn’t enough storage. Please you are a pathetic moron. Join the damn future use the Cloud. Also Google is setting out to ban SD Cards in Android phones. You are pathetic and stupid.
Just as people take an mp3 or kindle library with them, I want to take movie/video library on trains and planes. Even 64 GB storage is not really enough for my video/music/book/photo library. The “cloud” is expensive to use when mobile and is either unreliable or not available on trains, boats and planes. Samsung have proved that people want expandable storage “on the go” and there are now products like the ‘meenova’ for thee Nexus 7 to provide additional storage reasonably conveniently.
Then you are a minority. 64gb is clearly more than enough. The cloud is not expensive. And I got everywhere and have no problem with it. Planes have WiFi now moron. Samsung hasn’t proved anything. If people want expandable storage than phones like the iPhone wouldn’t sell. The only thing Samsung has proved is they are good at marketing. The average consumer doesn’t even known the phone has it. This is even according to Google. And also according to Google it is to confusing for average users. So there goes your theory. The only thing Samy has proved is that it knows how to market its devices. That is it.
so by your logic paying $100 more to add 32GB onboard is more sensible than paying $10 for a 32GB card? Riiiiight, they certainly saw you coming a mile away. I suspect you also believe in all these emails from poor struggling Nigerian Princes as well, don’t you?
Yes. Because it is. SD Cards are unreliable and fail all the time. No that would be you that does that. Because you are stupid enough to believe the SD Card bullshit.
yeah, they fail all the time. Over the last 10 years I have had nearly 1 of the dozens of memory cards I have purchased in various formats fail. And then I would have to spend another $10 to buy a new one. Which would still leave me $80 better off than you.
You are dumber than I thought. No I am better off because I embrace the future. I use the cloud. And wasting money on pathetic worthless memory cards show you have a extremely low IQ. When the future comes and phones no longer support SD cards you will see. Why would I waste money on SD Cards when I get a 32gb HTC One for the same price as a 16gb S4 and use the cloud. Plus 32gb enough. If not pay the extra and get the 64gb. Buying SD Cards all the time is a pathetic waste of money.
good luck with you marvellous cloud when you are travelling through a tunnel or anywhere else that has poor signal reception or when you are abroad and have to use roaming. The cloud is very useful for may things, and I personally use it every day, but it still is no match for having and using memory in the device, especially when it comes to media consumption.
I am never without reception. And the Cloud works Um yeah we have this thing called unlocking where I can put a Sim Card in from another Country and use that Country’s data network while I a their. Moron.
You are never without reception? Obviously, since you clearly never leave your bedroom, for everyone else out here in the real world that isn’t a reality.
That the best you got dumbass? You know it’s not 1999 anymore. Reception is a lot better now, And pretty much universal. Pathetic.
Even if HTC Offered SD Card you won’t buy it because you are a fanboy of another brand and the prof is that HTC has SD Card slots in ALL their range till the One X. Even some of their current high end phones does have SD, (aka last gen HTC Butterfly, and current gen Butterfly S) and even the HTC One Max, which has a better stylus input than the N3 (the only con is that it is not included) but the device is cheaper.
There’s several con’s actually. The first is the HTC one maxx is heavy and thick. 10MM thick and 217grams as opposed to the note 3 being 168 grams and 8mm thick while the note 3 comes with a wacom digitizer and not some crummy pen with an eraser.
Not to mention the fact Samsung has software thatutilizes the big screen AND has the snapdragon 800 for improved efficiency and performance.
I was talking about touch imput but even tho you are disregarding my whole comment and taking only the last part of it out of context I’ll answer you. The One Max thickness is at it thickest point where as for the Note 3 as Samsung always does, does not measure the device at it thickest point. And Seriously since when lighter means better? lol? and having a Wacom digitizer doesn’t mean a thing really because Wacom build from low end (which are crappy) to high end digitizers, and obviously from the Note 3 screen+touchpane/digitizer parts price (which is 2$ more expensive than the Note 2) it’s not the high end one.
The S800 is better than the S600 not to mention the extra RAM but seriously when the software can’t take advantage of the hardware and the so called efficiency and performance you are talking about is down the drain, heck the Note 3 lags and shutters at doing basic stuff even the built in apps takes seconds and lag such as the Samsung Blinkfeed copy.
And the other hand you forgot to mention the pros, such the better build quality or the better audio quality or screen which means a much better multimedia experience and that’s what usually people want a bigger device for, and so on and again all this while coming up cheaper.
And to finish I dislike both products I find them useless an too big, I prefere the normal version
“even the HTC One Max, which has a better stylus input than the N3″ that clearly shows you haven’t got the faintest idea of what you are talking about. “the Note 3 lags and shutters at doing basic stuff even the built in apps takes seconds and lag such as the Samsung Blinkfeed copy” again clearly no clue as this is blatantly not true. The screen quality on the HTC One Max is certainly very good, but the Note 3 has better visibility outside and scores marginally better in colour accuracy from what I can see in reviews. You won’t go wrong with either though. The HTC One /Max, without a shadow of a doubt, has vastly superior speakers (and stereo!) than pretty much any phone on the market, but unless this is a crucial feature for you I don’t see how anyone can recommend the One Max, as it is outclassed everywhere else by its rivals.
I got no clue but you can’t counter argue what I’m saying, Logic ! Got a Note 3 for 5 days before returning it.
The HTC One Max as the One screen is much better than the Note 3 and this is not an opinion, the Note 3 as any SMAOLED screen for that matter has a worse outside visibility and color reproduction and this is not according to me but to many reviews (Graphs) which I can post (I think you are confusing DisplayMate brightness test with outside visbility and color reproduction. No you could go wrong, if you are sensible to sub pixel and color reproduction, if you want popping and oversaturated colors (SAMOLED Fans like them for this) go with the Note3 screen if you want no compromises the Max screen is better.
You say the One Max is outclasses by other rivals I fail to see way, sure it doesn’t have an S800 which is the main difference with other phones (but it does come cheaper) it doesn’t need at all as it runs smoother, and lag/shutter free, since the software is efficient, and talking about the software, it’s not attended to be a the Note competitor it doesn’t pretend to be, but rather to multimedia consummers (who needs better/big screen sound (speaker and audio Jack) and so on, it has stylus software and capabilities from the Flyer but like I said before those features are not it main purpose .
And as I mentioned before in other posts for me this supersized phones are stupid, especially after experiencing the note 3 closely and comparing to the One on a day to day basis for a short periode. If I want a supersized device I’ll just get a proper tablet and even those are kind useless a part from the Surface Pro tablet
Show me a single review (where they leave automatic screen brightness on) where they found they had a problem with the Note 3 visibility outside. I have used it outside and it has the best visibility of any screen I have used. The colour accuracy of the Note 3 screen is also outstanding, better than the One Max certainly. Again this has been proven by numerous tests. But feel free to believe the usual FUD. As for competitors, I am not just talking the Note 3, there are numerous Chinese brands (Xiaomi and Meizu come to mind)that match or even outperform the Max at a lower price as well as devices like the Xperia Z1 or Z1 ultra which has a better camera, better hardware, better software (no Sense overlay) and is dust and waterproof making it a much better purchase for multimedia consumers. The Max is also not as well put together as the HTC One with an ill-fitting cover and an overall cheaper feel.
I never said the Note3 has a probleme with ouside visibility I saw is not on pare with the One Max and the SAMOLED desplays are known for their BAD outside visibility you can just google it with the Note 3 having the best outdoor visibility compared to other SAMOLED Screen thanks to it almost 400Nits brightness but the brightest LCD Screens get around 800Nits.
But I guess you wants facts rather than words, then here you go
this is from PhoneArena the galaxy lover website, The Note 3 screen is far behind the One (the same SLCD3 technology on the One Max) comparison
I can add more if you want.
You talk about performance, is performance for you is benchmarks? are kidding me? because other than the Nexus 5 and maybe the Nexus 4 there is no phone that outperforme the One, Performance for is how devices works overall including handling tasks, multitasking, scrolling opening apps switching and so on, The One does NOT lag, or shutter, the Note 3 like I mentioned before and I mention again LAGS any apps you open after closing it from the task manger will take a while to open, built in apps such as the blinkfeed/flipboard samsung copy lags and shutter, heck even if you put Widgets that requires updating, the homescreen lags when switching from one panel to another intel the widgets are fully open, how is this outperforming? Yes it has better internals S800 and more Ram, so from a hardware point it should outperform but it’s not the case due to bad software.and the same goes for the Sony but it’s much less noticeable
“better camera, better hardware, better software (no Sense overlay) and is dust and waterproof making it a much better purchase for multimedia consumers”
According to reviews the 20.1mp camera is bad (bad software? maybe an update will fix it) want me to post these aswell?
Better software (no sense overlay) WTF logic is this?
It is waterproof and dustproof which is an advantage I give you that, but it has a bad screen in comparaison to the best available right now so no it might not be as a good purchase as you made it look.
And yes the One Max is not built as well as the One but it’s still built better than any Samsung phones available right now and the Sony phones are so fragiles.
And like I said before the One Max is not the best phone, but it’s an alternative for consumers who want a multimedia device, I’d stick with the normal version.
Its been the slow updates non removable battery. I reallywanted the one but opted forthe lg g2, not buying sammy anymore.theyare getting to big and the customer no longer matters to them. I would really like to trythe oppo, but my lg has far exceeded my expectations . Battery life is so good too.
Westin a moron like if you agree. Must be tough to know everthing and what people want. You need to leave and go f!#: yoursel . Buddy
HTC always will be a niche, small company, that pretends to be bigger than it really is.
If I was a turning profit as a small business, I wouldn’t personally view, “Not making projected sales” etc etc. As an actual loss.
A projection is a prediction of sorts. Never foolproof . Focus on the profit. Not the, “I could have, should have,made x amount of dollars” Profit means you’re doing something right. Keep that up, not the wall street shit, that will bring a bunch of business bots to ruin your creative company
I love to hear next story about Verizon. Who would be Verizon killer? Almost customers had disappointed Verizon about services.
I love the HTC One. They have been really good about updates with that phone. I think they are doing all the right things. Hopefully Google will pick them for the Nexus 6.
Personally , I love HTC Devices love every thing about them specially sense UI …
I now own a HTC One ,most of my friends have S4 .. I actually find the One is much better than S4
I can see where HTC have gone wrong with its marketing and naming their devices … But I still stick with HTC and find it -from my perspective- the best of android
Great article. I got burned with the Thunderbolt, but decided to give HTC another shot with the DNA. No regrets, love it! Hoping for 2nd gen butterfly in US down the road.
People keep mentioning that non-removable batteries and the lack of micro SD card slots was the reason they decided not to purchase the HTC One, but the average consumer that is choosing between Samsung and the HTC One probably wouldn’t make that a point of emphasis. That is NOT the reason why the One sold less than the S4. We are seeing the same thing here that we see with iPhones. Brand loyalty matters to the average consumer than differences such as removable batteries that they will not take advantage of anyway. I think it is obvious that the HTC One UI is slightly cleaner and nicer overall compared to any Samsung UI, but sometimes people just don’t want to switch brands.
SD card is a big thing for most people. Follow the test cases:
1) A student, can access small documents over the cloud but good luck with 50mb+ OOP manual. Sure, you can divide a PDF or any documents into smaller pieces, but that’s just annoying.
2) Music streaming. Believe it or not, there are many MANY limited functionality on cloud music players. Such as regex based automated playlists, audio to USB for external DACs. Not to mention many apps still do not support cloud streaming. Also, places where wifi and 3G is limited: gyms – are the walls made of bloody lead? airplanes.
3)Work. If you are a programmer who likes to code on their phones or tablets-and it is a pretty good device for it, libraries, modules, compilers, IDEs etc. They are not small, and too much hassel linking them up with a cloud. Art students with big files, etc.
4) Modular design! Why pay for 32GB phone every second year when you can just slot in your 3year old SD Card. Contrary to the popular belief, SD card slots on the phones are not that big nor resource consuming.
5) Security. This is more of a hassle. Sure, cloud can be very secure, but good luck decrypting it every time you view it.
Clouds are getting better, but not quite there yet. HTC is all grown up now, they should’ve known why removing SD cards on their devices is a bad idea, even told by Google. They are like what, 50 cents per piece per order set?
I’ve owned 7 flagships over the past 3 years.. and the only thing that has stopped me from buying or recommending an HTC phone is the i-n-s-a-n-e power button placement on the top of their phones. That’s it.. I’m ok without an sdcard or replaceable battery. I even like Sense over every other skin i’ve tried. It’s just the insane, hard to reach power buttons..
HTC is the only Android manufacturer i can think of that still puts the power button on the top of their phones. And it just makes the experience of waking the phone awkward and cumbersome.
I don’t know a single Android user that would prefer their power button on the top of their phone vs. the easily-accessible side. I’m sure these people exist, but they’re in the minority.
-Former HTC One X owner
-Current Nexus 5 owner
In mitt opinion, it’s having the power button on the side that’s crazy. The device will go to sleep if you need to change hand or just change the grip a little.
My employer uses Samsung phones as terminals for their delivery system, and having the thing turn off when you’re handling phone, keys and a bunch of delivery items and need to read an address is really annoying.
That’s a very specific use-case. In 3 years, i can’t recall a single time i’ve turned off my phone by accidentally hitting the side power button.
Meanwhile, waking a large phone like the One or huge 5.9″ phone like the One Max using a thin flush power button on the top of the device is a two-handed operation and exercise in frustration. Especially when repeated 50-100 times a day.
The problem with HTC I think is the internal politics, there is some corruption inside, as we’ve seen people take out trade secrets (like Sense 6) to Chinese companies. We don’t know the full picture, but everyone seems to blame Peter Chou as if it’s not their fault, and quit the company as a result. Reminds me of Taiwanese politics – everyone blames President Ma Ying Jeou for their own problems.
And with regard to removable battery: uhh, hello? Nexus 5? Xperia Z1? Moto X? LOL
btw new Desire phones still have removable batteries, which is rather ironic.
I can’t believe there are actual fucking retards on this site telling others that they shouldn’t even want to have replaceable battery or SD card capable device. Your hip-ness, trendiness, htc-dick-riding-ness can enjoy it’s cloud and built in shit all it wants. Not everyone has the same needs or desires for phone/computer use as you. So fuck you if you think others are stupid for having a different approach. Last time I checked, those SD card capable, battery replaceable phones were selling just fine.
I think everything started when Samsung announced it’s Galaxy S. It’s the first Android device which able to catch up to the iPhone-level experience. Smooth operation (take a look at scrolling animation in launcher, contacts and browser, sliding between image on gallery, zooming in and out, etc). Then there’s Super AMOLED which offered vibrant color, deep black, and less battery consumption. It had the most powerful processor and GPU at that time. The touchwiz skin might be arguably looked too much like an iPhone, but Samsung clearly tried to learn from the best of the competition at that time. And this Galaxy S beat any devices at that moment including Desire. Things just went better with Galaxy SII for Samsung with it’s stellar performance and camera (it’s still perfectly usable device, i know because my friend which is just a normal girl use one). If you compare it again with similiar offerings from HTC or any other brands at that time, you will know why Samsung is the best of the bunch. Time has change though, modern chipset already deliver great performance to do smooth operation, and it make OEM like HTC, LG, and Sony to catch up with Samsung. They don’t have to worry about hardware anymore and they can focus to polish it’s software and maybe device design aesthetics (which arguably Samsung lacked). And the result is today we have a choice like G2, HTC One, Z1, etc. No matter which one we choose, it won’t went wrong, except for some small gimmicky things and product support.
The Galaxy S was a lag monster, so most of the GS stuff was hype and marketing. It did have advantages… The GPU was great and the Screen was incredible at that time compared to competing devices, but the performance of that device left a LOT to be desired. The GS was one of the first flagships to have a ton of internal storage as well, and its interface was designed specifically to make it look like an iPhone which meant a lot in a market where the iPhone was still locked to one carrier here.
A ton of users on other carriers got the Vibrant/Fascinate because it was the best iPhone-like experience they could get without being able to get an actual iPhone on their carrier.
if GS was a lag monster, then what’s desire, x10 and droids?? And my Nexus S also had the same hardware with GS, it would be lag as hell with jelly beans by today standard, but when it’s still on GB, it flies. btw, my friends had Vibrant, and it’s definitely not a lag monster, especially compared to the competition, not sure where you got that. Well depend on your definition of lag maybe …
Htc phones are better when it comes to design than most phones including Samsung . But their phones are just too expensive and lack of marketing is killing them. And the lack of micro sad card slot is also a factor. Look at sony! Their old phones lack micro sad card but not the new batch. They learned their lesson.
Their phone cost the same as the S4 off contract. The only thing killing them is marketing. They need t get the marketing right. No one cares about a Micro SD Card slot. Funny. I had one of Sony’s first Android phones and it had a Micro SD slot. Like all Sony phones have had. Nice try with the false information. The only people who want the SD card is a small vocal minority that is frankly pathetically stupid and need to join the rest of us in the future. The average consumer doesn’t give two shits about an SD Card slot.
The “average” consumer also doesn’t give two shits about htc anymore.
They will you twat.
expandable memory and removable battery
you will find this in almost every samsung smartphone
i dont know why the sealed battery and fixed memory obsession
And still samsung maintains the sleekness and performance which other companies make an excuse of in defense.
The fall of HTC is due to their signing Microsoft’s patent extortion agreement. May the same fate befall all who do a deal with the devil in this way.
Too many devices back in 2011-2012 not to mention confusing naming/branding conventions on minor hardware updates which confuse consumers. Rushed to market which lead to hardware issues and lack of software support due to having too many devices in the market ,you must remember they don’t have the resources compared to Samsung who can get away with having so many devices as they are a huge company. Beats partnership was a mistake and put quite a few people off as all the smart kids knew that Beats was just a marketing gimmick with a craptastic software EQ and nothing more.
I blame it on the fact that HTC was once a ODM so they are used to putting out lots of rushed devices and letting the reseller/rebrander/carrier do the marketing/support/warranty work themselves. HTC is too small to be handling it all themselves.
Also the choice to have non removable batteries and SD cards for the western devices could also be a deciding factor, Their Asian models had external SD.
That just about sums it up on HTC.
1. The Galaxy S had a better camera than any HTC phone back when it was released. HTC didn’t release a phone with a good camera until the One X (the huge Titan II may qualify, but it’s not Android).
2. Samsung had useful features in their TouchWiz (like Quick Toggles, Social Integration in the Contacts app, a better browser with more features, etc.) in their software – even if it wasn’t technically as well developed as sense.
3. Super AMOLED was way superior to the LCD screens that HTC used from 2010-late 2012 in their phones.
ASIDE: Once you buy 1-2 phones in a row from an OEM it becomes rather hard to leave them. The nature of Android is such that once you get so used to using one overlay there is a bit of a learning curve when switching phones. People get comfortable with what they have, and simply upgrade to the next model.
4. Even the sound out of HTC devices was absolutely abysmal compared to Samsung phones (Galaxy S), which is why they did the Beats partnership.
5. HTC always put tiny batteries in their phones compared to Samsung devices.
6. Build Quality and QA issues with the Hardware/Software (Bad Hinges, Light BLeeds, Dust under Screen, Paint Chipping, Broken/Loose Volume Rockers and Kickstands).
7. Terrible Internal Storage until they released the Amaze 4G/Vivid era phones.
8. THey stopped delivering timely support (Samsung had eclipsed them there by starting to support their devices, literally, for years…). The Skyrocket and GS2 got 4.1.2 with TW5. The Vivid/Amaze 4G were dropped at ICS and didn’t even get maintenance updates to fix obvious bugs (like App defaults and EAS Sync Settings resetting themselves across reboots causing all sorts of issues and making the devices unfit for work use).
9. Ultrapixel camera is absolutely overrated and sucks for daytime use, which is where most people take shots.
10. Shunning Expandable Storage. Embedded battery I can accept. Lack of an SD Card Slot is unforgiveable.
wow i never knew removable batteries and sd cards where such a sore subject, big battles going on in the comments!!
can i throw dual sim into the mix too?? I think its very useful!
I don’t think I’ve ever seen someone fanboy as hard and as ignorantly as Weston. That’s really an impressive feat.
coming from somebody who has the s4 and hates it, I had every HTC device and I had to switch to Samsung because of no battery and no SD card and guess what other companies started doing same look at LG G2, jolla (Nokia spiritual successor) the newest phone not the Nexus, have removable battery and sd cards, you die hard HTC apologists telling people nobody need these features are guilty of pure hubris and you’re defending HTC’s hubris we all know what happened to blackberry dictating to the market that they know what their customers want a paternalistic father knows best attitude put blackberry in the grave and sadly is going to put HTC in the grave I worked 12 years in retail and 10 of those years in the cell phone market I had every phone from the 3390 to the s4, do I miss my htc hd2 that I would a custom Android ROM on yes because it was the last device that had a metal body premium build Android capability in SD card and dual LED flash regretfully only Samsung has chosen to cater to the HTC fans of old and they’re going to realize is too little too late finally realize and make a hero device that people wanted 4 years ago and then close shop that’s what you get for being cocky and refusing to change I truly hope that JOlla becomes successful to displace the iPhone Samsung duopoly. I’m sorry HTC current apologist you sound like all the BlackBerry believeRs refusing to realize that the company is dying a slow agonizing death by its own fault. excuse the one paragraph typed with Google Voice and keyboarD. no I am NOT a Samsung fanboy I’ve sent it 3 times I hate my S4 for but sadly I have to use it because the only thing that has what I want for the moment
Say “Join the future” one more time and you may not even live to see the future. Idiot! SD Card slot is required in my country as the internet speed is annoyingly slow. Stop thinking just about yourself and for God’s sake STOP SPEAKING FOR EVERYONE. How many people do you know? A couple hundred? Let’s make that a thousand, giving you a slight advantage. Current world population is 7,197,784,467. So you think you have any idea what even half of these people want? And you’re speaking for 99.9% of the population! I pity you.
I am from India and Samsung and Nokia rule here! And many people don’t even know about HTC. What you gonna do about it? Idiot HTC fanboy!
You like non-removable battery and cloud storage? Cool. Don’t go around bashing others for not being like you.
HTC “IS” falling. Embrace this fact. And they need a really good smartphone to get back in the game. HTC One may be the first step but they still have a long way to go, and they know that, but I think you don’t. Sad!