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Tim Cook calls Samsung's OLED screens "awful", says they're not very bright

Tim Cook, Apple's CEO, just said Samsung's OLED screens are awful. He says they have terrible color saturation and that they're not bright. Is he right? Kind of.
February 12, 2013

Tim Cook, Apple’s CEO, is currently giving a talk right now at the Goldman Sachs’ Technology and Internet conference. Normally we wouldn’t care about this, but Tim just said something that got under our skin. Here’s the full quote:

“When you look at displays, some people are focused on size. There’s a few other things about the display that are important. Some people use OLED displays, the color saturation is awful. The Retina display is twice as bright as an OLED display. I only bring these points up to say there are many attributes to the display, and what Apple does is sweat every detail. We care about all of them and we want the best display, and I think we’ve got it. I’m not gonna comment about what we’re gonna do in the future, but it’s always broader than that which can be defined by a simple number.”

It’s clear that by “some people” he actually means Samsung. So is Tim right? This is going to upset some of you, but we kind of agree with him. Look, Samsung’s OLED screens are great. This writer just got himself a second generation Note and is in total love, but there’s still something to be said about a display that’s properly calibrated.

We can only dream of the day that Samsung starts properly calibrating their high end displays. Maybe they’ll start with the GS4? That’s not to say that OLED is awful, but even the hardcore Samsung fans have to admit that they’re a bit … off.

Now as for which Android device has the best screen currently on the market, that’s an easy answer: HTC’s Butterfly. That phone uses LCD panels from Sharp and JDI. We know Samsung knows how to make stunning panels, just one look at a Nexus 10 is all you need, so here’s hoping they bring that talent to their OLED unit.