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Clash of Clans maker Supercell is raking in millions every day
Supercell got into the modern mobile, tablet-centric style of apps with their releases of the games Hay Day in 2011 and Clash of Clans in 2012. Two years later, both of these games are within the top 50, often within the top 5, of every relevant Top Charts category in the Google Play Store.
After releasing their financials in Spring of 2013, many projected that Supercell could top $1 billion of revenue for the year. I am sorry to announce that they did not meet this goal, pulling in a mere $892 million.
Supercell has a second mantra that they operate by, Think Small. This is how they portray their small, yet dedicated and passionate development teams behind their products. I wonder if they were thinking small when Softbank and GungHo Online Entertainment combined to purchase 51% of Supercell for $1.5 billion in the fall of 2013.
We also wonder if Supercell’s decision to announce their financials at this time was at all motivated by the supposed compromising of their administrative panel just a few days ago. This breach revealed a number of operational financials presumed to be Supercell’s. If this is true, we got to see that the 7th of February brought in 29.4 million daily active users, worth a revenue of over $5 million. If we assume that this is an average day, and that they can sustain these numbers, Supercell will easily increase their revenue another 10 fold for 2014, taking them well over that $1 billion mark. Seeing how the apparent hack has also revealed a new game called Boom Beach, there is little doubt that 2014 will be another amazing year for Supercell.