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PlayPhone introduces instant cross-platform multiplayer gaming

March 20, 2012
Playphone InstaMultiPlay

With Xbox 360, PlayStation 3, and Wii consoles finding their way to more and more living rooms from around the world, multiplayer gaming is becoming wildly popular. However, the immense following of multiplayer video games has not entirely translated to the world of mobile gaming. This happens due to a set of specific limitations that have proven difficult to work around.

True mobile multiplayer gaming is hard to do because mobile phones have limited bandwidth to work with. Also, in a world where every person is looking for a unique phone, cross-platform gameplay has been a difficult area to conquer. But, a solution is finally at hand!

PlayPhone announced yesterday a technology that will enable instant, cross-platform multiplayer gaming across all iOS and Android mobile devices. The technology will be implemented across the company’s social gaming network, but will also be available for developers to add to their games.

Based in San Jose, California, PlayPhone is a mobile phone content provider. Its main line of business is the distribution of mobile games, ringtones, wallpapers, videos, and other personalized content for phones. PlayPhone also provides subscription-based mobile portals for some of the top entertainment brands in the world, including Walmart, Lycos, ABC, EMI Music, and SkyZone, to name a few.

As part of its latest software development kit, PlayPhone launched the InstaMultiplay capability. Developers who implement InstaMultiplay will be able to easily introduce cross-platform multiplayer and player matchmaking features to their games. If you’re a developer, there is no need to worry about setting up your own game servers, as PlayPhone will handles the backend for you. When players start a game, they will be automatically rooted to PlayPhone’s servers. The platform supports iOS, Android, HTML5, Adobe Air, Unity, and soon, Windows Phone 7.

PlayPhone’s technology will enable fast-action multiplayer gaming on Android and iOS platform, and even across different carrier networks. Roy Czerny, chief executive at PlayPhone, claims that the system will work with delays of just 250 milliseconds over 3G and 4G networks, making multiplayer gaming while on the go a reality.

InstaMultiplay-enabled games will let you challenge your friends to a game, instantly over a 3G or better network, or connect live with random opponents from across the world. Developers will be able to either self-publish on PlayPhone’s platform or allow PlayPhone to publish the games for them. For now, there are no plans to include an option for cross-platform multiplayer with PC games, with PlayPhone focusing exclusively on mobile gaming.