The last time we spoke about Samsung Galaxy S3 TV ads was about a month ago when Apple launched its iPhone 5. Samsung decided it was time to take more hits at the iPhone, but in the process it also made fun of iPhone buyers, which is definitely not a great way to convince them to choose the Galaxy S3 instead.

Today Samsung Mobile USA posted three new 30-second TV ads on its YouTube channel that focus on various Galaxy S3 features, without bashing the iPhone in the process – of course, an iPhone is present in one of the videos, but I won’t spoil them for you. What matters is that these new ads are definitely a much better way to go, not to mention that some of them are really funny.

The three ads, entitled “Date Night,” “Work Trip,” “Game On” and embedded below, show regular Galaxy S3 users in regular day-to-day scenarios. The company highlights some of the features of its flagship smartphone including the big screen, the NFC support and S Beam sharing capabilities.

Date Night

Work Trip

Game On

The tag line remains unchanged, “The Next Big Thing is Here.” What do you think of these three new TV ads?

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