LG Optimus G

With the Optimus G Pro official for close to two months now, you’d think LG would be keen on delivering tech users the best technology as quickly as possible. Especially with the Sony Xperia Z out and about and HTC’s One and Samsung’s Galaxy S4 closing in on their global launches.

But LG wouldn’t really be LG if it wouldn’t pull the weirdest stunts at the worst possible moments. Like making the Optimus G available in the UK for the first time. Today. I kid you not, last year’s flagship has gone up for grabs via Expansys a full five months after its absolute debut in South Korea.

Why oh why do you not want our love, LG? I mean, come on, even if the company would have sent one of its employees on foot from Korea to UK with an Optimus G at a time, you’d still have a dozen of these on British store shelves by now.

To top it all off, Optimus G’s UK pricing is far from ideal – £469.99 outright, or $712. True, that’s a little less than what top-tier phones from the competition go for, but definitely not enough. For comparison, the HTC One and Sony Xperia Z are worth around £510 in their SIM-free flavors, while Samsung’s GS4 is to go on sale for £530 and up soon enough.

LG Optimus G

And do we really have to tell you how the G shapes up against the three high-enders? That’s right, not good.

Don’t get us wrong, we wouldn’t call LG’s last year’s beast a mid-ranger yet, but it’s no super-phone anymore. The 4.7-inch IPS+ LCD screen is decent, but not Full HD, while the quad-core 1.5 GHz Snapdragon S4 Pro CPU is zippy, but clearly inferior to the 600.

Not to mention the Optimus G was far from perfect to start with, lacking a microSD card slot and packing a non-removable 2,100 mAh battery. The 32 GB of on-board storage, 2 GB of RAM, Android 4.1 Jelly Bean and 13 MP rear-facing camera are the only important features to have passed the test of time, but is it enough to make you still want the G? Well, you tell us.

Before anything though, remember to keep Optimus G Pro‘s imminent launch in the back of your mind. Because there’s a shot the 5.5-incher will land in the UK by the end of Q2 and you might regret making the first-gen G compromise.

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