Well, this is a disappointment. LG’s supposed grand MWC outing, teased quite heavily in the past weeks, turned out to be nothing more than a recap of previously released and/or leaked devices.
Don’t get us wrong, the Optimus G Pro is a real head turner and it’s always nice to have options, but holding press event after press event to showcase the same old slabs of silicon is not the best way to build hype.
And if you don’t really have anything new, you might as well try to make it look like that with fancy marketing words like “four-tier aggressive mobile strategy” and “strategic Optimus series devices” featuring “LG’s next generation core technologies”. Oy vey!
We don’t like this one bit, but assuming there are those who’ve been living under a (very remote) rock, here’s what LG’s smartphone lineup is all about.
First up, we have the Optimus G Pro. LG’s crown jewel has two versions for some reason, but the 5.5-inch edition seems to be the star. Packing a Full HD screen, a 1.7 GHz quad-core Snapdragon 600 CPU, 2 gigs of RAM and a 3,140 mAh removable battery, this is a spectacular device and most likely a true contender for the other newly unveiled heavyweights – Sony Xperia Z and HTC One.
Unfortunately, it’s all downhill for LG from here, with the F and L II Series not really having what it takes to capture (any of) the spotlight. Oh, alright, the F7 and F5 look okay (ish), but they’ll need to be very carefully priced in order to become hits.
The Optimus F7 is a 4.7-incher with a 720p display, a 1.5 GHz dual-core CPU, 2 GB of RAM, an 8 MP rear-facing cam and 8 GB of internal memory, while the F5 packs a 4.3-inch qHD screen, a 1.2 GHz dual-core processor, 1 GB of RAM, a 5 MP snapper and 8 GB of storage.
The L7 II, L5 II and L3 II are all set to come in single and dual SIM variations, with specs being best described as bad, worse, the worst.
But wait, there’s more. As if six not so new devices were not enough to mess with our heads and bore us to death, LG has figured the Optimus Vu and Vu 2 need further introduction. That’s right, the one year-old Vu and its too precocious heir, both Korean exclusives, are part of the “four-tier strategy”. And that’s how Samsung gets to stay on top of the Android world just by being Samsung.