- Google will offer a new .app domain service.
- The top-level domain will require HTTPS security, a first for any domain.
- You can secure your domain name now, a week before the store is open for general sale.
If you’re an app developer, you can’t ignore the importance of having a web presence for your product. Even though it may seem that an app doesn’t need a robust website, a dedicated domain makes it easier for people to find and learn about your app and how it can benefit them.
To help developers create a secure and memorable domain, Google is rolling out the .app top-level domain. This will enable you to create website URLs like “androidauthority.app,” which will help signify that your product is first an application.
The added benefit to a .app domain is that it is the first domain to require an HTTPS connection. This means that all .app domains are secure, which will help protect visitors from malware and other internet security risks. It will also enable your .app domain to accept credit card payments if that is part of your financial strategy.
The requirement that all .app domains be secured is a first for any domain. It’s part of Google’s push to make the entire web secure and slowly do away with the traditional HTTP connection.
From now until May 7, you can get early access to the .app domain registry. After May 7, all .app domains will go live to the general public. If you have an app, you likely want to make sure you get the domain before someone else does. As such, it’s highly recommended that you visit get.app to order yours now.