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Fitbit Force fitness watch officially announced, priced at $130

Today Fitbit officially announced the Force, a wearable fitness tracker that also functions as a (very basic) smart watch. Keep reading for more details!
October 10, 2013

Looking for a smartwatch that caters less to Android power users and more to the athletic, exercise-loving crowd? That’s basically what you get with the Force, a new wearable device from Fitbit.

The Fitbit Force might not be a true smartwatch like the Galaxy Gear or Omate Truesmart, but it is a lightweight fitness tracker that can deliver both the time and incoming call notifications right to your wrist, thanks to its built-in OLED display.

The rest of the functionality is – not surprisingly – geared towards keeping fit. The Force can not only do typical things like monitor your steps taken, distance traveled and calories burned, but it also can monitor your sleep and can even awake you with a silent alarm.

Unfortunately, the fit only works with a handful of Android devices, all of which are made by Samsung including devices like the Note 2, Galaxy S3 and Galaxy S4. The good news is that Fitbit’s compatibility list does indicate that more devices will be added to the support list “soon”.

The FitBit Force is expected to arrive sometime in the next 3-4 weeks for $129.95, though no exact launch date has been given. For those wondering, the Force will be available in your choice of Black or Slate.

Fitbit’s attempt at a wearable fitness device that also functions as a semi-smartwatch is an interesting idea, though it certainly won’t appeal to the folks that are looking for a full-featured smartwatch experience. What do you think, interested in the Fitbit Force or not?