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BBM for Android starts rolling out today, requires somewhat convoluted activation process

After several fake apps, delays and plenty of other drama - BBM for Android is finally rolling out starting today! Keep in mind that the app will require a semi-convoluted activation process in order to work, though.
October 21, 2013

Blackberry might be on its very last leg when it comes to its smartphone endeavors, but there are folks out there that are still very much interested in services like BBM for Android, as evidenced by the many users that fell for the various fake BBM apps that previously hit Google Play.

Unfortunately, the wait for BBM for Android has not only been very long, it also ran into a pretty big snag when the company announced that its September 22nd launch of the app was canceled, supposedly due to issues caused by an early leak of the app.

Thankfully, that’s all about to be water under the bridge: BBM for Android is rolling out today! According to Blackberry’s official blog the app will hit Google Play “within hours”, but the process for actually getting access to the service is a bit convoluted.

BBM for Android will hit Google Play 'within hours', but the process for actually getting access to the service is a bit convoluted.

Basically it works like this: within a few hours you’ll be able to officially download the app. After that you’ll need to open it up and enter your email address to hold a “spot in line”. All that’s left after that is to wait, as Blackberry will email you whenever your ready spot in the line comes up and you will then have full access to the service.

The only exception to this is if you already signed up for BBM service in advance.

So why this odd ‘staged activation’ system? Basically it’s to prevent server overload, which was apparently the reason the leaked version of the app caused so much drama previously. The good news is that Blackberry claims this process won’t take too long, which could mean hours for some or days for others.

It will be interesting to see exactly how well BBM for Android (and iPhone) really does, once the dust settles. Remember, there were also plenty of folks that downloaded Facebook’s less-than-great Home launcher – but how many people ended up actively using it?

What do you think of Blackberry’s BBM, interested in picking it up for Android or couldn’t care less? For more details about the BBM launch, you’ll want to stay tuned to Blackberry’s official blog.