Xaomi going international: Taiwan, Hong Kong, Singapore launch expected soon
Xiaomi sure did have a hit in the Chinese market with its MiOne and Mi-Two series phones, which were said to be China’s “iPhone” when it came to hype, but without the high cost. The company’s limited production line has kept Xiaomi from being too popular in the market, but it’s this very same limitation that has generated a sense of exclusivity that has catapulted the brand into fame in the country.
Next on Xiaomi’s radar is Europe, where it has planned to launch its smartphone line. But even ahead of the company’s planned launch in the west, it is reportedly looking somewhere closer to home. As per latest updates from Xiaomi’s new Facebook page called “Xiaomi Asia,” the Xiaomi Phone 2 will launch in Hong Kong, Taiwan and Singapore “in the near future.”
Xiaomi CEO Lei Jun actually mentioned some time before that the company was planning to launch in these countries before the year ends. But since there are only a few days left before the new year, it’s likely that the Chinese company would be able to successfully launch outside of the country, that’s not likely going to happen. Supply was said to have encountered difficulty, due to extreme demand for Qualcomm’s 28-nm chips, given the Android smartphone sales boom.
As for carriers that will support the Mi-Two, Engadget says Chunghwa Telecom is likely to carry it in Taiwan. Meanwhile, in Hong Kong, Xiaomi is likely to follow the same direct online sale model, similar to how it sells the phone in its Chinese domestic market.
Is anyone from Hong Kong, Singapore and Taiwan excited for the Xiaomi phone? How about Europe, the U.S. and the rest of the world?