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Amazon’s brilliant, losing strategy

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by on April 23, 2013 2:30 am
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Amazon pricing

A company that is almost single-handedly challenging the brick-and-mortar retailers, yet doesn’t have their overhead, is failing. Jeff Bezos may measure success one giddy customer at a time, but the rest of the world does not. Bezos needs to bring Amazon into profitability, and engage in a little bottom-line thinking.

Amazon makes no profit on Kindle device sales

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by on October 12, 2012 7:49 am
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amazon-kindle-jeff-bezos

The outspoken Amazon CEO, Jeff Bezos, revealed yesterday that Amazon makes no profit on Kindle devices. He explained in a BBC interview that the aim is to get Amazon’s tablets and e-readers into as many hands as possible and then generate profit by selling content.

amazon-kindle-jeff-bezos

Amazon’s press conference was surely a demonstration of how you should handle such a public event. Of course, we did see a lot of bragging from the Kindle makers, but, unlike other similar events, this one seemed more organized and focused, lacking any attacks towards the competition and only concentrating on what was on show.

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Just a few miles away from Apple’s corporate headquarters in Cupertino, Amazon’s secretive Lab 126 division is hard at work. The group is led by Gregg Zehr, a former Palm VP of hardware engineering, and its mission is to build Amazon’s next killer device. The 800+ software and hardware engineers…