For years, carriers have been charging consumers with massive global data roaming fees.Adam Savage, former co-host of Mythbusters, was given a $10,000 bill by AT&T for his trip to Canada. A Chicago Bears fan watched his team play while on a cruise ship on the AT&T network and it cost him nearly $28,000. A Portland family got a $20,000 bill from AT&T after he used an AirCard while traveling into Canada.
The wireless industry has flipped their business model with 3 myths
Over the last few years, both AT&T and Verizon have been successful in changing their business model from giving unlimited data and charging for calling/texting to charging for data and giving unlimited calling/texting.
AT&T has been unsuccessful in kicking customers off their unlimited plans
AT&T eliminated their unlimited data plans for new customers in 2010. A year later, AT&T told those customers with an unlimited data plan that they would have their plans throttled if they consumed enough data to put them in the top 5 percent of the heaviest data users in a billing period.