Sprint has quietly given the axe to its One Up early upgrade plan, which was at one point supposed to compete with T-Mobile’s UnCarrier plan.
Sprint’s One Up let subscribers pay $65 per month for unlimited talk, text, and web. There were no down payments for phones, and subscribers could pay off their phone over the course of 24 months. It was a very similar plan to T-Mobile’s Simple Choice plan, but on a different network.
Now, however, Sprint is pushing it’s new we-swear-its-not-a-typo Framily Plan as an alternative to T-Mobile’s UnCarrier options. The Framily Plan makes phone plans cheaper when you sign up more friends and family members (hence the ridiculous name) with unlimited talk and text and 1GB of data offered for the base plan. Those who pay an extra $20 a month for unlimited data, however, get the option to upgrade their phone once a year.
Sprint also offers the Sprint Easy Pay plan which lets customers pay a smaller down payment on a phone and pay it off over 24 months. It’s very similar to the One Up plan, but not quite the same.
Unfortunately, while the Framily Plan is available on Sprint’s website, the Easy Pay option is not. Neither plan is as straightforward as T-Mobile’s Simple Choice Plan, but few wireless plans are. There is something to be said for the simplicity of T-Mobile’s options, though the network isn’t the best option for everyone. Even if Sprint is overcomplicating its plans, it’s nice to see T-Mobile’s strategy forcing others to adapt.
Are you sad that Sprint’s One Up plan is gone? Would you consider signing up for a Framily Plan instead?