Recently, there have been talks regarding America’s largest smartphone carrier, AT&T, which is going to “stick together” with T-Mobile. Every competitor of AT&T and T-Mobile seems to be bothered most especially Sprint. Sprint is America’s third largest smartphone carrier and the potential merger of these two companies has caught them off guard and made them appear anxious. Sprint’s present CEO, Dan Hesse, strongly opposes this merger and has said he will do everything he can to ensure that the US government doesn’t allow this deal to happen. Once the deal is completed, this will make Sprint an underdog even more.
Dan Hesse is certainly a smart man – and knows that he cannot go into this skirmish alone. So, he decided and announced that Sprint will be joining the Rural Carrier Association. The RCA embodies about 100 small operators who have a wireless footprint that encompasses 80% of the US. Their main objective is to look after their associates and Sprint wants them to ensure that the White House, the Congress, the FCC and any other policy makers do not gratify AT&T’s interests. Now that Sprint is already a member of the RCA, they now have brighter hopes in bringing AT&T and T-Mobile’s merger to an end. Nevertheless, it’s far too early to tell definitively what’s going to happen.
Also, Senior Vice President of Government Affairs for Sprint, Vonya McCann, said, “The competitive carriers who make up the RCA are engines of innovation in the wireless industry. At Sprint, we have many issues of mutual concern with RCA members and we look forward to advocating for policies that promote competition and a level playing field across the wireless industry.”
“We are pleased that Sprint has become an RCA member and that they will join our efforts to provide a vibrant wireless marketplace for consumers throughout the entire nation. I call on all other competitive carriers to join our fight to restore competition in the market and pull the industry back from the brink of a duopoly.” President and CEO of Cellular South and the 2011/2012 Chairman of the RCA Board, Hu Meena, added.
The upcoming months will likely see the whole wireless industry get rattled! I can’t wait. Do you guys think Sprint’s intercession is justifiable? Let us know your thoughts and hit us up in the comments.