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Sony Ericsson Nozomi Coming Before Christmas; Sony Ericsson SK19i Ditched

by on August 26, 2011 1:38 am
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Sony Ericsson’s 4.3-inch smartphone codenamed “Nozomi” will be released as the company’s next global flagship phone some time later this year.  Sony Ericsson’s other rumored phone, the SK19i, has been set aside.

An anonymous tipster spilled the beans about the Sony Ericsson Nozomi to Xperia Blog.  According to the tipster, Sony Ericsson will be releasing the Nozomi as Sony Ericsson’s next flagship handset in Japan under the model number SO-02D.  The source also mentioned that the an international version of the handset will also be released under the model number LT26i or LT26a.

Specs and features of the Sony Ericsson Nozomi include 1 GB of RAM, support for a micro SIM card, single-core 1.4-GHz Snapdragon processor, and a 4.3-inch 1280×720 HD display (proclaimed as the new display standard in recently launched high-end devices).

The rumored release of this latest development from Sony Ericsson also goes with the cancellation of the much heard-about Sony Ericsson Xperia ray pro, also known as the Sony Ericsson SK19i. The said SK19i model, which was canceled according to the source of the tip, was said to be a QWERTY smartphone intended for AT&T and was going to sit in Sony Ericsson’s line-up in between the Xperia Mini Pro and the Xperia Pro.

Sony Ericsson has been offering a lot of breakthroughs in mobile technology including Android phones like the Xperia ray, Xperia arc, Xperia duo, and Xperia play. And, with the latest rumor, add Nozomi to that growing list. This device can be a best seller for Sony Ericsson.

Is the Sony Ericsson Nozomi the kind of phone that you are waiting for?

WRITER

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We're all multi-talented and multi-faceted here, but, perhaps, Carl is the most multi-faceted in the bunch. Among Carl's many interests, Android holds a special place. He's particularly fond of reviewing Android apps and writing step-by-step guides for fellow Android fans.

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Comments
  • nebsif

    “no one was predicting the landslide victory that the S3 enjoyed” Really?

    One X had tons of quality control problems on launch, badly glued screen to unibody, yellow spots, practically broken multi tasking etc.

    The lack of mSD and use removable battery made me wait for GS3 to be announced, the quality complaints only reinforced that (and I was dyiiing to buy a new phone then), GS3, even though it didnt look as sexy as 1x, came out to be all around better.

    Said mSD, swappable battery (tranform ur GS3 to GS3MAXXXX if u want to), better DAC, 32nm SOC vs 40nm (= better perf. + battery life), better camera..blabla.

    • On a Clear Day

      The multi-tasking problems as I understand it were the result of the fact HTC realized it screwed up putting in an under-powered, non-removable battery and then decided that one way to cover up their oversight was to make it so that every time you opened up a new app it closed down the previous; despite the fact it had enough memory to run multiple apps.

      When called on it, they said that the reason for this was because that was the way the device was configured. (Yeah, to hide a glaring mistake in judgement!)

    • Simon Hill

      At the time of release a lot of people covered the One X positively and versus articles described it as on a par or very close to the S3. I agree the S3 is a lot better, it’s the phone I went for too, but I don’t think it was clear cut for everyone back then.

  • Nishant

    wonder why HTC is falling.

    launching flagship devices with sealed shut batteries(1800 mah and not RAZR MAXX 3300 mah), people will go for better options, besides flagship model with non expandable memory(at least keep it 32 GB) is not a good idea
    keep the batteries removable and keep the sd card slot , and ppl shall buy it

    • Reginald Spence II

      Lol, tell that to the Nexus 4.

      • nebsif

        For 350$, stock android and latest updates, shure.
        For 600$ laggy sense and updates on half a year delay, nah.

        • Reginald Spence II

          Yep, I’m in the same boat as you, dude.

    • http://www.facebook.com/people/Gary-Downes/100001811702298 Gary Downes

      Agreed… I’m not too fussed about expandable storage (its nice to have it, but I’m not a huge gamer tbh and 16gb is generally enough for me as I use cloud space for all my photos) but the changeable battery is essential until phones come with sufficient enough juice to power the device for 24 hrs at least (with moderate to heavy usage) I won’t even consider buying a phone unless I can change the battery. I carry a spare where ever I go and its saved me on numerous occasions.

    • http://www.facebook.com/adam.eldin.7 Adam Eldin

      No, my EVO LTE has a great battery and SD card slot. That’s not the point- I am leaving HTC for sony because they are stabbing the dev community in the back and have a hush-hush policy for software updates that are always late. Sense sucks, and even though I am on CM10.1 it has a few bugs everyone perfers stock. They are shooting themselves in the foot- no they are shooting themselves in both knees and elbows

    • John A

      Exactly. I want to go HTC again, but I cant until they either put in a huge battery or leave it removable.

    • On a Clear Day

      I really like the look as well as the feel of the HTC phones. Unfortunately, I don’t buy a phone just to sit around admiring it or so I can cop a feel now and then!

      Whoever was responsible for designing the HTC One ought to be fired. I agree the sealed, low power battery as well as various sundry other negs it had made it a non-starter for consideration.

      Don’t the people designing their phones use them in the real world before they approve them for sale?

    • Simon Hill

      I wonder how many sales HTC actually loses because of battery and storage.

      • http://www.facebook.com/profile.php?id=1017022109 Ryan Allen

        well I chose a GS3 over a One X for those two reasons only.

        • Atrius

          And I bought a Note 2 when upgrading my Inspire 4G

      • zverik

        A lot.
        I’m sure.

    • komrade

      wonder why Samsung success.

      “Only samsung phones are fully complete. Almost all other brand makes flawed flagships.”

      .
      I use HTC Desire btw.. :)

      • mohdamr1

        And other manufacturers lag in customer support, updates and accessories. Many of them have no micro sd card slot or removable battery.

  • http://www.facebook.com/people/Gary-Downes/100001811702298 Gary Downes

    A very well written article. I’m still amazed at how such large enterprise corporations seem to underestimate the power of marketing? If you are selling something, you need to have the right strategy to market the product. I’ve been in sales for over 17 years, and I can tell you this “if you don’t research into how you’re competition is so successful at selling their products and learn from them, then you might as well not bother”. Apple have shown time and time again that people will buy on name alone and nothing to do with the features of the phone. Lets face it, if the consumers actually knew how bad and overpriced the iPhone was compared to the plethora of other “smarter” phones, then it wouldn’t be successful at all. People buy into branding, and branding comes from effective marketing.

    • On a Clear Day

      Your points are so right. I too am a salesman.

      Does anyone remember Packard Motor Cars? http://en.wikipedia.org/wiki/Packard

      Packard was one of the most innovative car companies in the world in its day. While everyone else was selling cars for $400.00 to $600.00 they were selling them for $2600.00 a piece and getting it. Then, one day, along came some “genius” who said, “Well just think of all the people in the lower end we aren’t selling to, we should make a less expensive Packard and make more sales.”

      And so, boys and girls, a less expensive Packard was wrought, and gaily announced to the market. But alas, Packard had made the fatal mistake many car manufacturers have made (especially Volkswagen – which has made it about 2 or 3 times but in reverse thinking they can offer a luxury brand with an economy emblem) of diluting its brand to the point that the people who bought Packards at a premium price happily, BECAUSE they were exclusive, decided they didn’t want a car from a company that built “cheap” cars.

      Whomever is running HTC must have little understanding of positioning in the prospects mind and not much vision about how he wants the products perceived.

      • http://www.facebook.com/walter.lille Walter Van Lille

        I agree with a lot of what u said, except maybe for the bit about people knowing that Samsung makes quality products. Younger people may only know them as a company wity quality products but I remember the days of the Little Big Max radios and whatever else they were selling at that stage. It left such a bad taste in my mouth that I didn’t buy any Samsung product again for years. In fact, my first Samsung purchase was a TV 2 months ago after some serious gritting of teeth. (Really wanted the Sony, but it jus cost more than I had to spend). More on t

    • Simon Hill

      Thanks Gary. You’re right, for mass market success marketing is vital.

  • Filip Justin

    HTC and Sony are two manufacturers that have committed suicide.. The HTC HD2 had awesome hardware but a crappy OS, the Xperia Arc was obsolete by the time the SGS2 launched(just 1-2 months after release).. Great job.. I have 3 Samsung phones so far (2 feature phones, an SGS2 and a Note 2) and I can’t wait to buy the SGS4..

    • http://www.facebook.com/people/Gary-Downes/100001811702298 Gary Downes

      I must admit, I’m no Samsung “fanboy” however I got the International GT P1000 when I came out in 2010 and since then I have owned the Galaxy Nexus, currently own the Galaxy Note and the Nexus 10. Although Sony do make premium products across many different markets, I’ve never got excited about their phones.. However, I do like the look of the Sony Xperia ZL (the one without the glass back and slightly smaller) When I first got my HTC Desire, it was gorgeous and in my opinion, better than iPhone 3G. Very well built and I loved the Sense UI. At that time, HTC had great phones, but like the guy said in the article, it was pretty much all word of mouth. They failed to capitalize on what made Apple so successful… Marketing.

  • http://www.facebook.com/dacha.liceknjiga Dacha LiceKnjiga

    Good article! I like HTC and my droid dna, I also like my note ii, but I’m ready for Sony.

  • Jared Persinger

    If HTC is going to have non removable batteries then atleast put in huge batteries like Motorola does with its droids

  • Bone

    HTC’s downfall is a worrying story for Apple who’s on the brink of entering mid-range territories.

    For a high-end manufacturer, releasing a cheap device is 180 turn on marketing strategy, confusing the crowds, who may simply go for the mid-ranger trusting to get top quality, and turning away for good when they learn it isn’t. Others could find the “iPhone Mini” release the very time to look around the competition, and a Nexus 4v2, price-dropped Droid DNA, Oppo Find 5 or Huawei/Lenovo/ZTE fullHD phone may all sound a far better deal.

    The question if the high-end manufacturer releases a mid-ranger is: who and why should buy the flagship?

  • plaff

    HTC One X never made an effort to sell to android power users, it was competing with iphone i think, that was what HTCs managment hoped for, and failed. No card slot, nonremovable battery, nonsense TV ads. Yeah, that could work for iphone users, but it is like repellant for android users.

    And finally, lets not underestimate how bad the Tegra chipset is, the fifth core is the fifth wheel of the wagon that does more harm than good, especially in webbrowsing its too many times when the main cores will be asleep while the 5th core is trying to do it alone, resulting in a lower browser performance than Galaxy Pocket and other ARM11 based smartphones. I mean, all phones will occasionally stutter in the browser, but freeze up for a second or 3, what is that about?? Its the Tegra magic, its what destroyed great devices like Asus Infinity 700. Ever wondered why the Infinity 700 3G does not freeze up while the wifi only 700 does? Because the 3G has a dual core krait chipset with real performance for real usage.

  • mohdamr1

    I get android updates all the time on my galaxy s3 (every month in average) while two of my family members never got a single update since the day they bought it (more than a year). Why should I consider HTC then ?

    • mohdamr1

      I forgot to mention they bought 2 HTC phones, not Samsung.

  • http://twitter.com/MichaelRecruits Michael!

    I recently switched to the HTC One X from my iPhone. I thought the 16GB would be enough & I was not even concerned about the battery. The battery on the HTC One X is actually better (life wise) for my uses than my iphone 4S. However the storage, when when using dropbox for all of my photos & streaming my music, too damn slow. Come On HTC, if you’re going to brand / market a phone for a. music and/or b. photos – BOTH space hogs, dont shoot yourself in the foot with 16gb, really 11gb of space. Pay attention to the market. If you beefed up the battery & storage, you could kill the Android space. However you are ignoring it and going with a half baked product.

  • Chandler Gonzales

    Its also about carriers. Galaxy SIII is on almost every carrier out there, while One X is on AT&T only. That’s the game changer. HTC will never gain mind share as long as its flagship handset is only on one carrier. The same goes for Nokia.

  • b1acktiger

    It would be great that these two companies fits into the duopoly market which Apple and Samsung is leading. For now, Samsung makes all thing under the sun, Displays, Chips etc.. and Apple is enjoying the 75% profit of whole mobile market. Not sure where this Corporations take us.

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