Sony’s next flagship will compete against Galaxy S3 and the iPhone 5

by: Varun RajNovember 16, 2012

Sony is taking competition seriously. After James Bond’s Xperia T and its impressive 4.6 inch HD display, 13 MP camera, and powerful 1.5GHz dual-core processor, Sony is already prepping its next big thing. And this time, Sony wants  to take on the big boys.

James van Schie, Sales and Marketing CVP of Sony Mobile Communications stated in an interview with Germany’s Financial Times that Sony “will create in the near future a flagship model that can compete with Apple’s iPhone and Samsung’s Galaxy S3.”

Although it’s a bit late to compete with the S3 in 2013, we might be in for a treat from Sony as early as CES in January or Mobile World Congress in February 2013. The rumored flagship smartphone might be the previously leaked Sony Yuga, a 5-inch  1080p quad-core device, powered by Android 4.1 Jelly Bean.

In addition to the boasting related to next year’s flagships, Sony has emphasized its focus on Android but has not ruled out making Windows Phone devices. By playing it safe and not excluding a collaboration with Microsoft, Sony keeps its options open in case Redmond’s new operating system is actually succcesful.

So, if you are patient enough to resist all the tempting deals this holiday season, it might be worth it to wait for Sony’s beast of Android device in early 2013. What would you like to see in this upcoming handset from Sony?

  • padlock1

    Problem is, I want it now! Looks like I will bridge the gap with an LG Optimus G until the spring when presumably the GS4 is out, and or the Yuga…not sure what other choice I have now that my SE Arc is beginning to suffer from old age.

  • Great :)
    I would like to see: awesome design and camera, as Sony knows to do, Snapdargon S4 Pro and 2GB of RAM, micro SD, big battery, and Full HD IPS display.
    This could be AWESOME and will make Sony’s sales jump!

  • Muddy

    I want to see something like the vita’s rear touch screen, It could solve the problem of virtual controls

  • Łukasz Miezin

    Yeah, cool. So Sony wants to compete with phones that are already in for few months. So when their new challenger premieres it’ll be already outdated. Sony’s powerhouses are released later when compared with direct competition so I don’t hold my breath for new Sony flagship. If they won’t change their strategy it’ll be DOA.

  • tomn1ce

    It would be nice if they make a device with a 5″ 1080p edge-to-edge display, with the S4 Prime chip, with a battery with at least 3300mAh, in the overall size of the LTE G-Nexus, ofcourse with their “new” 13mp rear camera lense and top notch software, 2mp front camera, with at least 32GB of internal storage and a microSD slot with a capacity of 64GB+, and last but not least able to take advantage of VoLTE

  • masterdebater

    It’s sad that Sony belittles their current flagship T/TX. Specswise, it can compete with the two, even surpassing them on some details. S4pro is a monster. If only Sony lets it compete.

    They just need to market it more. No more Bond phone (though I really want it because it’s the Bond phone) campaign. Their current ads for the T is somewhat indifferent, targeting only the young and hip.

  • Why is Sony’s unreleased phone gunning for a phone that was released 6 months ago? The S4 is almost here.