brightest-flashlightBack in December we reported on the popular flashlight app,  Brightest Flashlight, that was making money not only through legitimate ads but by also secretly selling specific geolocation data and device ID information to 3rd party advertisers. The app, which has been downloaded more than 50 million times, was sending location data back to the author who in turn was selling it to the highest bidder. A complaint was filed with the FTC and now after several months of investigation (and negotiation) the commission has made a ruling.

Big fines? Forced removal from the Google Play Store? No and no. The FTC in its wisdom has basically issued a ruling which tells the author to stop being a naughty boy and to cease selling the data. In what could be viewed as a fairly toothless judgement, the FTC has ordered GoldenShores Technologies, LLC and its founder Erik M. Geidl to stop misrepresenting what the company does with the collected geolocation data. It must also “clearly and prominently” inform users about how the app collects such data.

GoldenShores also needs to delete all the geolocation and device specific data that it has collected.

In FTC parlance “clearly and prominently” means that hiding a section about collecting location data in an end user license agreement isn’t sufficient, but rather users of the app must be informed immediately prior to the initial collection of or transmission of any location data. Or in other words, the app must display a warning message that it will be collecting personal data.

The only part of the ruling that seems to have any bite is the part where GoldenShores also needs to delete all the geolocation and device specific data that it has collected. The company must also behave itself for the next ten years and is requited to keep a record of all documents pertaining to the app including any future terms of use or end user license agreements etc.

If Erik M. Geidl wants to try a quick bait-and-switch with the FTC then he can’t as the commission is also demanding that for the next five years all current and future directors and employees get a copy of the FTC’s judgement and the FTC needs to be told about any changes to GoldenShores Technologies, LLC including it being sold or closed down.

Unfortunately we don’t live in a fairy tale world and the moral of this little story isn’t that the bad guy always gets his comeuppance, but rather than it is OK to make money illegally as long as you stop once you have been caught.

Gary Sims
Gary has been a tech writer for over a decade and specializes in open source systems. He has a Bachelor's degree in Business Information Systems. He has many years of experience in system design and development as well as system administration, system security and networking protocols. He also knows several programming languages, as he was previously a software engineer for 10 years.
  • wezi427

    That’s BS.

  • Tejas Jain

    This is why aliens won’t talk to us. Most retarted judgement I’ve ever read. Faith in humanity:LOST.

    • MasterMuffin

      Or because there aren’t any aliens near enough to talk to us or because they don’t know our language and are trying to learn it or because all the governments are actually secretly ruled by aliens (or at least the government of USA) :)

      • Bryan Z

        ‘Merica… First Intergalactic Nation on Earth ;)

        • MasterMuffin


    • briarwood

      I don’t know, that whole “affluenza” sentence in Texas for the drunk driving teenager that killed 4 people seems the most retarded judge’s decision I’ve ever seen.

  • MasterMuffin

    This is utterly stupid. What’s stopping anyone else from doing this other than moral, if there’s no real punishment? -_-

    • flex

      He is doing the govt and NSA work. Of course he will get a slap on the wrist

  • adamhs

    This is basically a green light from the FTC to all other “unethical” developers to cash in on this.

  • Lisandro O Oocks

    To be fair, ppl should’ve been more cautious before allowing a free flashlight app to gather information in the first place.
    Credit card companies sell your information and charge you for it; you don’t see the FTC asking them to please stop doing so.