Scroogled campaign hits new low: Microsoft introduces Scroogled merchandise

by: Andrew GrushNovember 20, 2013


We’ve seen Microsoft’s Scroogled campaign attack just about everything Google-related under the sun from Chrome ads to Gmail, Google Search to Google Docs — but now they’ve hit apparently hit a new low. Microsoft isn’t content with spreading misinformation or half-truths about Google, they want to make money while doing it. Microsoft’s store has now introduced a whole section of anti-Google hats, shirts, hoodies and mugs. No, we aren’t joking.

The price ranges go anywhere from $7.99 for a mug to $25.99 for a hoodie. Maybe it’s just me, but this just seems wrong. It’s one thing to target your competition through advertising, it’s another to profit from what basically boils down to a smear campaign.

Honestly, enough is enough Microsoft! While I will admit that I’ve found some of Microsoft’s commercials funny and even sort of laughed at their parody of a Chrome ad, this type of advertising is only further hurting your reputation.

Instead of pointing out Google’s alleged privacy issues and “data stealing”, why don’t you instead create some kind of campaign showcasing how you don’t invade our privacy or steal data? No, don’t want to go down that road? Didn’t think so.

What do you think of the Microsoft’s attempt to directly profit from the Scroogled campaign via merchandise? Not a big deal, or a whole new low? Let us know what you think in the comments below.

  • satsmine2k4

    “Mcheapsoft” mantra of the “new” microsoft

  • JC

    What douchbags..!!

  • Byeonghoon

    this is really dumb.. considering the NSA has access to everything who gives a crap if we’re getting “scoogled” -.-

    • jack

      it scroogled you cretin

      • malachy

        It’s ‘it’s’ YOU cretin. ;p And it was probably a typo. Don’t be a troll.

  • Psypher_Throes

    Wow… just wow. This smells of desperation…

  • jeff

    Tell mydickissoft I will never by a nother winblows unit in my lifetime. They have hit a new low. There phone as well as win 8 sucks. Take that up your ass Balmer and Gates

    • McHale72

      I’ll make sure I stop by your 3rd grade English teacher first. Your post was ridiculous.

  • poop

    Where is the section on the Microsoft Store site? I can’t seem to find it.

  • Bill Carson

    Aww MS is all hurt because Windows phone SUCKS

    • Tuấn Ankh

      As a former Windows Phone 8 user, I approve this message. xD

    • clementi

      So this is what MS doing when they’re not busy “fixing” Start menu… interesting.


    • On a Clear Day

      Those who can’t do, who can’t create and compete with the truly creative scroogle or sue those who can.

      Microsoft is railing about a non-issue for the majority of people and, like anyone who wastes precious time and resources flogging a dead horse – their efforts ain’t gonna run nor take on a life of their own.

    • McHale72

      You clearly typed that from your PC browser because your phone would have FC’d a couple times before you could have finished.

      “OK Google. Stop sucking.”

    • Hugo Oskarsson

      Lol they’re basically saying “hey, we’re not the only terrible company, right?”

  • Shark Bait

    someone a little grouchy about their market share today!

  • companyemails

    And Microsoft wonders why people LOATH it’s brand and stay away from their products? It is behavior like this and their persistent anti consumer and anti competitive moves that have turned Microsoft into one of the douchiest of companies in most consumers eyes.

    • APai

      spot on

  • Hugo Oskarsson

    Many people are aware of what information google collects but don’t bother, this is a stupid campaign

    • Shark Bait

      Plus its better than paying for things!

  • NeedName

    MS bends over for the NSA and still have the nerve to points fingers?

    get back to writing your buggy POS software. . .

    • APai

      they were more co-opreative than fb/ google or the internet companies.
      it’s pretty strange that the old companies apparently have it deeply embedded perhaps – companies like apple and microsoft

  • King Dong

    Seriously this is truly sad even for Microsoft

  • Adam

    It would be funny if they get sued for using the chrome logo without permission (most likely).

    • Android rules

      I really hope they do. Microsoft can’t make better products so they’re trying to bad-mouth other great companies.

  • Charlie Collins

    Boo how Microsoft, you’ve lost the war and now you’re in the same position IBM was – when they lost to you. Suck it up and have some dignity.

    • Frank Bales

      Yeah, stock up 34% on income of almost $22 billion. They are doing terrible! I agree this Scroogled thing is a stupid ad campaign, but posts like this and others are just as stupid. Microsoft is late to the game, but they are very much in the game.

  • Groud Frank

    Now I know why people hate them so much. It shows there insecurities.

  • Manny Fleurmond

    Google just got Microshafted!

  • jake

    Definitely too far! Not totally sure but I don’t think apple has even done this to samsung which goes to show how far Microsoft have gone android ftw!

  • Gator352

    I hope someone defecates on Ballmer’s/New CEO’s desk just before Ballmer leaves. I was pondering between an X box One or a PS4 for the kids for Xmas….this made up mind….PS4 it is!

  • Nathan Borup

    At least google takes our data for at no cost… microsoft on the other hand makes you pay so they can steal your data

  • John Doe

    Ya, the logo should say NSA not Chrome ..

  • Mark Washington

    I like the take

  • dean clarke

    Took a while for that to surface Microsoft!

  • Grman Rodriguez

    The way thing s are going we are not going to get Google services on WP for a while…

  • Harry


  • MadCowOnAStick


    • MadCowOnAStick


  • s/ash

    M$ is a criminal enterprise that should’ve been broken up years ago.

    • MadCowOnAStick

      you can’t have the same pic as me bro.

      • s/ash

        LOL just noticed bro

        • MadCowOnAStick

          we’re so beautiful

  • MadCowOnAStick

    “Microsoft isn’t’t”
    isn’t’t isn’t a word :D
    i think you were raging too much when you typed this article xD hahajk

  • Alan Shearer

    Aww, microscrew feeling a little windowned?

  • Rajkumar

    MS products has nothing positive to advertise about them so the pr department dencoded to release ads against Google

  • iamtravis182

    Since when does tearing down competition make your product better? Bing? Come on.

    Face it MS, your product blows. Cheap hoodies and coffee mugs from China, and a lame marketing gimmick is not going to change the fact that no one respects your product.

    • Brian Shieh

      I think the money is to support their Scroogled Campaign, which is at $0 right now. I wonder who will buy it

  • Brian Shieh

    I seriously hope the new CEO steps in and fires those supporting this campaign. I think this is getting stupid and (checking the petition) is only around (a bit less than) 250,000 supporters, worldwide. And, if you check the author, why is it Microsoft, too afraid to put your name down?

  • paxmos

    Google has a lot of friends here!!!

  • MadCowOnAStick

    …really starting to think that Apple is nicer than MS now

    • sfasljkas

      Lol maybe about the same haha

  • APai

    slimy bussturds

  • EvenInTheDarkestHour

    That’s just silly.

  • Cao Meo

    Google can sue MS for unauthorized use of Chrome logo,

    or better still use Windows logo with the line: “we are spitting venom because we can’t compete”.

  • winasucker

    Free advertisement for Google. TQ Window suckers

  • endy

    Since I work at Microsuck, I will have to visit the company store today at lunch to see if they have these items on display.

    The funny part is that my best approximation is that at MS, we have about 35% iPhones, 55% Android and 10% Windows Phone. Nuff said.

    This campaign is a smear tactic but it is born of desperation. Those at the top know we can never catch Android and their only real option is to try to catch up with Apple. Even with Nokia tablets coming, Microsuck is doomed.

  • kindroid

    This is what desperation looks like……

  • llahman

    I agree with MS! I googled a certain brand of sporting goods 3 weeks ago one freaking time…now all I see when I surf the net are ads for that brand of sporting goods. If I wanted to see ads for the same products for 3 weeks, I would still be googling for them. Leave my data to me, Google, and get out of my life!

    • ???

      ??? Then why the f**k you use Google ?

    • Brian Shieh

      just to clarify, Bing does that as well in order to “enhance” your experience

  • Steve Leach

    (Google Fan Boy Here) I have to wonder, if that is copyright infringement using another company’s logo for negotive advertising.

  • name

    I really like Bill Gates.. But this is just disgusting… come on Microsoft.Windows 7 was so good then Windows 8 came and now this? I hope this wasn’t Gates idea

    • gommer strike

      Nope, it’s not Gates’ idea. He doesn’t work at MS, he does charity work now. It’s somebody’s idea in their marketing dept. Why don’t they just focus on advertising their own products and just ignore the competition? Pretend they don’t exist, and just tell the people about the great stuff you’re doing?

  • flamencoguy

    If you can’t beat them, attack them is the new MS motto.

  • Jim

    As an avid “Droid user, I love the OS. But Google has no one but themselves to blame for this.
    That sting they feel at these attacks is called, GUILT.
    THey need to fix this, and while they are stopping the snoop, how about offering the ability to put a version of their OS onto your Android Smartphone free of all the bloatware placed on their by the manufacturer.
    I OWN my Galaxy S4, and would love to strip it of all the crap Samsung put on there and only place what I want on there.
    The only way to do this is with Custom ROMS, which Google could offer and free us from the possibility of vulnerability in a hacked ROM.
    This, would be a HUGE PR BOOST for Google, and Android as an ecosystem in general.