Samsung has a penchant for over the top marketing campaigns, but this latest one is probably one of the zaniest yet.
Here’s the premise: soccer stars including German legend Franz Beckenbauer and Argentinian demigod Leo Messi will have to fight off a bunch of mean-looking aliens hell bent to take over our planet. Luckily (we think), the extraterrestrial bullies have agreed to an all-or-nothing soccer match against Earth’s finest, that will decide our collective fates.
Back to earth for a second, the campaign is dubbed Galaxy 11, and has just kicked off in earnest. So far, Samsung teased it with crop circles-style markings in London, New York, and Rio de Janeiro, and the presence of “aliens” at a few high-profile European matches. Beckenbauer will play the coach and Leo Messi (who’s no stranger of Samsung ads) will be the Galaxy 11’s captain. More big players will probably fill out the team’s roster in the following weeks.
Here’s Messi’s grand entrance:
You may ask, what do aliens, soccer, and Samsung have in common? Well, obviously, the Galaxy 11 will use Samsung’s Note 3, Galaxy Gear, and Note 10.1 to stave off the attacks of galactic invaders, in an Ender’s Game with balls kind of mash up. Head over to TheGalaxy11.com if you want to learn more or just stick around and tell us your opinion on Samsung’s latest stunt.
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Even the ad says football. It’s FOOTBALL >:|
Edit. This is (partly) a joke, don’t want to start a fight with anyone :)
Are they selling the custom galactic battle suit though?
Don’t know if they’re selling anything, can’t see the point of this ad :D
um.. to promote their devices and sell futuristic items that we don’t need :D (sarcasm at the end)
Hopefully not Tizen D:
Please don’t make Joe Hart goalkeeper or we are doomed. …..
I’ll have whatever Samsung’s chief of marketing is having.
What for what? Dinner with a nice chianti?
I’m pretty sure Jamie was referring to a hallucinogenic of some kind haha
Football FTW! ^__^
But… but… messi got injured :”’(
Yeah Applien agents caused that.
What on Earth? (literally)
Why does he insist on kicking a fucking ball while being chased?!?
Because he is a Footballer and if he just ran without the ball in the advert it would look shit.
It’s football, not soccer …..
Video Edit very very well done I must say. Wooow :-)
The Galaxy 11 idea is plagiarism. See the link below to share this and inform yourself in