Check out Samsung’s latest Unicorn Apocalypse ad

March 5, 2013
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Samsung unicorn apocalypse ad

Do all nerds love anything with a unicorn on it? It’s a legitimate question raised by Samsung’s latest ad promoting the SAFE features on the Galaxy Note 2 and Galaxy S3.

We covered some of the previous clips before, and personally, I like their premise. Instead of taking cheap shots at Apple fans, Samsung chose to highlight the productivity features of its flagship devices, but in a fun, self-depreciative way. The cameos from stars like director Tim Burton or actors Seth Rogen and Paul Rudd have also contributed to the appeal of the campaign.

The latest ad features the same team of game developers, who now celebrate the release of their Unicorn Apocalypse game by giving away a bunch of unicorn-adorned Flip Covers.

http://www.youtube.com/watch?feature=player_detailpage&v=QMjes31j_Zw

Do you like this latest ad? What do you make of Samsung’s recent marketing efforts? And Samsung, can you hook me up with one of those covers?

Comments

  • pratyush97

    AOKP :D

  • http://www.virtuaniz.com/ Akshat Mittal

    Think whatever, the ‘Unicorn’ reminds me of the AOKP (Android Open Kang Project)! :P

  • lollicup04

    robot unicorn?

  • bayahibebe

    I want a unicorn flip cover, note 2please! !!!!
    The covers sick for this phone time to make some good ones, glittery unicorn ♡♥♡♥♥☆★☆★☆♥♡♥♥♡°•○●●☆★♡♥♡☆☆★☆★●○••°

  • andrew howard

    My girlfriend and I are both nerds and love being nerds, however the way he said “you nerds love everything with a unicorn on it.” sounded fine and if it were just that because that sounds joking, it would have been fine “However by adding no offense, It became offensive because that made it seem like its a bad thing to be a nerd or to love unicorns. I just found it annoying as hell, and then I became proud that neither my girlfriend or I have Samsung phones anymore. I love android however.