by Darcy LaCouvee, 1 year ago
I read an interesting piece not too long ago on the games that carriers and manufacturers play. Essentially, it’s not a game; rather, it’s business. While some manufacturers were initially hesitant to cater to the…
When the Samsung Galaxy Nexus was first announced to be released in the U.K. through exclusive retailer Phones 4 U, buyers rushed to get their hands on this exciting new gadget, the first to showcase the latest version of the Android 4.0 Ice Cream Sandwich.
But, not everything went smoothly on release day, as can be expected. Aside from the initial criticism by owners about some bugs found on the device and that mess up which caused the retailer to sell a developer prototype instead of the regular handset to the first buyer, Samsung has leaked the email identities of the first 100 buyers with each other.
To drum up excitement on release day, the manufacturer launched a promo that entitled the first 100 Galaxy Nexus buyers to a £250 media giveaway. Samsung then sent out a follow-up email to this group of people, but whoever was in charge of the mailing list mistakenly entered the email addresses into the CC box instead of the BCC field, sharing the email addresses to the whole group of email recipients.
Here is what the email said:
Congratulations on being one of the world’s first owners of the Galaxy Nexus! You’ll receive your codes and redemption instructions within 14 days of purchase. And as a bonus gift, we’ll be sending you a £100 bonusbond gift voucher, which is redeemable at over 25,000 places in the UK. To receive your bonusbond gift voucher (also within 14 days of purchase), please reply to this email with your full postal address no later than Tuesday 29th November, 2011. Full terms and conditions to follow.
Although this could be considered a careless mistake by many, sources hope the owners will be good-natured enough to wave this little oversight off, in the light of many other fixes that Google is focusing on to keep its customer base happy.
What do you think of this latest blunder from Samsung?