Samsung Electronics recently announced a new naming system for its Samsung Galaxy family of smartphones and will unveil a batch of new Android-powered Galaxy smartphones using the new classification system at the Internationale Funkausstellung (IFA 2011), an international consumer electronics fair to be held in Berlin next month.
To simplify things to consumers, the different classes of smartphones will be categorized using single letters and will be further sub-classified according to specific functionality.
“As Samsung continues to innovate, our goal is to provide consumers with an experience uniquely tailored to their needs. We have introduced steps to ensure users can simply identify the device designed to deliver the perfect experience for them,” said JK Shin, head of Samsung’s Mobile Communications division.
The 5 class indicators run through all Samsung devices, from flagship phones down to entry-level units, as follows:
The 5 major class indicators are subdivided further into subcategories according to specific functionality:
Together with this new naming system comes a new set of smartphones from Samsung. “In addition to this new naming strategy at IFA this year we are unveiling the GALAXY W, GALAXY M Pro, GALAXY Y, and GALAXY Y Pro – designed with the professional and social consumer in mind. These products further build on the phenomenal success we have enjoyed with the GALAXY range,” JK Shin added.
All of the upcoming Galaxy smartphones are powered by Android 2.3 Gingerbread, with the following specs and features:
Galaxy M Pro
Galaxy Y Pro
Samsung will be showcasing these phones at the IFA 2011. Pricing and release dates have not yet been announced.
With Samsung’s new naming system for its smartphones, it will be easier for consumers to identify certain smartphones that fit their specific lifestyle and needs.
Which Samsung class of smartphone are you?
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I think my phone belongs to the Galaxy Y :D
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Samsung rocks. Thier Galaxy Tab 10 is the sh*t. With Android 3.x Honeycomb they’re closing in on the ipad very rapidly.
I don’t like this habit Samsung have of making their qwerty phones with tiny screen and inferior processing power